Apply To: product...@seattleartmuseum.org​​​​​​​​​​​​​​​​​​​​​​​​
Or Online: http://visitsam.org/careers

JOB TITLE: Product Manager, Online Experiences
DEPARTMENT: Technology
SUB-DEPARTMENT: Digital Media

OVERVIEW: The Product Manager manages the full development and production cycle 
of the online experience for the Museum visitor. This position will manage 
creation of content for and evaluate the success of the online roadmap, 
assessing the experience at all steps of their online interaction: from the 
moment a potential visitor receives an email, or uses search to find out when 
SAM is open, or clicks on an online ad, to their experience with our web site 
and all the way through to a ticket or membership transaction and then to the 
integration of their data into our database for future outreach and engagement.

This position will actively collaborate with other departments (Curatorial, 
Education, Membership, Development, Marketing) to develop an online roadmap to 
educate, excite, and engage. A successful product manager, will be hands-on 
initiating and integrating web and email initiatives with strategic goals. This 
individual will also assess the Museum’s public-facing online needs, manage 
budgets and timelines, work with internal and external designers and 
developers, and develop metrics for success. This is a strategic project 
management role; not a technical one.

FLSA STATUS: Exempt 
REPORTS TO: Director of Technology
ESSENTIAL FUNCTIONS:
1. Provide a website roadmap for continual development and execution of the 
museum’s online digital engagement strategy and managing the tools and 
applications needed to execute this strategy.

2. Provide an e-communications roadmap, utilizing email for content strategy 
development. Analyzing the success of all e-communications initiatives, 
ensuring increased engagement and revenue from this channel.

3. Research and manage the email calendar, web analytics, metrics and usability 
studies to drive admissions, membership and funding efforts.

4. Serves as a project team leader, working with content creators and editors, 
designers, media specialists, external contractors, editors, and internal 
clients to define goals and develop creative solutions.

5. Oversees and iteratively manages, from conceptualization to completion, new 
web and online digital initiatives, make strategic recommendations, develop 
plans, specifications, budgets and metrics for success.

6. Work closely with content providers (curators, educators, and, communication 
managers) to ensure content deliverables are on track as well as consistent to 
SAM’s brand.

7. Supervise and lead SAM’s SEO efforts.

8. Oversee and provide QA testing on all web and public digital media to verify 
content is properly functioning on multiple channels as expected.

9. Oversee, coordinate and manage external vendors, agencies and consultants as 
related to online digital media.

10. Perform other duties as assigned, such as managing and fulfilling requests 
in the digital media queue; modify and update online web pages; create and 
manage online assets and media.


QUALIFICATIONS, KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:
1. 5+ years of experience (or equivalent) in interactive digital media or web 
project management.

2. Strong project management skills and experience: must be organized and 
detail-oriented and have strong partnership-building skills,
decision-making abilities, and problem-solving capabilities.

3. Excellent communication, collaboration skills, and critical thinking and the 
ability to effectively communicate (written and speaking) at the group and 
executive level.

4. Experience in mobile web and mobile application capabilities, trends, and 
customer behavior across devices.

5. Solid understanding of analytics reporting tools and web analysis measures.

6. Ability to drive multi-project scheduling, budget, and cross team meetings 
and communication.

7. Experience working with Web Content Management Systems, SharePoint and 
WordPress experience preferred.

8. Demonstrated expertise with Microsoft Office, Project, Visio, and video and 
web publishing tools.

9. Strong understanding of web technologies and coding: HTML, CSS, JS/JQuery 
required.

10. Strong understanding of digital graphics production required.

11. Experience with Adobe Creative Suite, especially tools such as Photoshop 
and Illustrator are required.

12. Expertise in dealing with ambiguity, a positive, can-do attitude, and the 
ability to quickly ramp up on new concepts and tasks is required.

13. Demonstrated ability to work professionally and tactfully with donors, 
members, the public and coworkers, represent the Museum with a high level of 
integrity and professionalism, adhere to Museum policies and support management 
decisions in a positive, professional manner.

WORKING CONDITIONS:
1. Work areas are inside, in a climate-controlled environment with light 
background noise.

2. Work is occasionally performed at other indoor and outdoor event sites. 

3. Work may require occasional long periods of sustained standing during Museum 
events.

PHYSICAL ACTIVITIES REQUIRED TO PERFORM ESSENTIAL FUNCTIONS:
1. Sitting/Standing/Walking: Approximately 75% of time is spent seated while 
working at a desk. Balance of time (approximately 25%) is spent standing or 
moving around the work area. 

2. Ability to stand for extended periods of time when assisting at Museum 
events.

3. Speaking/Hearing: Ability to effectively communicate with co-workers, 
visitors and outside agencies, by telephone and in person.

4. Lifting/Carrying/Pushing/Pulling: The ability to lift and carry up to twenty 
pounds is necessary for moving material and equipment for events.

5. Vision: Corrected vision close to 20/20 is necessary to effectively use the 
computer screens.

6. Stooping/Kneeling: The ability to stoop and kneel is necessary for accessing 
files.

7. Reaching/Handling: Good manual dexterity is necessary for computer keyboard 
use and for retrieving and working with appropriate paperwork, equipment, and 
supplies.

The Seattle Art Museum will consider reasonable accommodations for those 
applicants with disabilities who may need a reasonable accommodation to perform 
the essential functions/duties. Please contact the Human Resource Department 
for additional information.

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