Here's a great piece on Lewis Powell's historic memo, drafted way back when the
author was a corporate lawyer, and not yet on the 
Supreme Court. As you'll see, it
sheds a bright light on the secret machinations whereby "We the People" were
sidelined, and the nation shoved way over to the right.

Anyone who's interested in learning more should get hold of David Brock's
The Republican Noise Machine, in which he goes into the Powell memo and the
complementary efforts of William Simon, a/k/a "William the Terrible," who did
his bit to turn the US into a pluto-theocracy.

MCM

<http://www.truthout.org/100109A?n>http://www.truthout.org/100109A?n

Truthout Original

The Powell Memo and the Teaching Machines of Right-Wing Extremists

Thursday 01 October 2009

by: Henry A. Giroux, t r u t h o u t | Perspective

     Paul Krugman, the Nobel Prize-winning 
economist, echoing the feelings of many 
progressives, recently wrote in The New York 
Times about how dismayed he was over the success 
right-wing ideologues have had not only in 
undercutting Obama's health care bill, but also 
in mobilizing enormous public support against 
almost any reform aimed at rolling back the 
economic, political, and social conditions that 
have created the economic recession and the 
legacy of enormous suffering and hardship for 
millions of Americans over the last 30 years.[1] 
Krugman is somewhat astonished that after almost 
three decades the political scene is still under 
the sway of what he calls the "zombie doctrine of 
Reaganism," - the notion that any action by 
government is bad, except when it benefits 
corporations and the rich. Clearly, for Krugman, 
zombie Reaganism appears once again to be shaping 
policies under the Obama regime. And yet, not 
only did Reaganism with its hatred of the social 
state, celebration of unbridled self-interest, 
its endless quest to privatize everything, and 
support for deregulation of the economic system 
eventually bring the country to near economic 
collapse, it also produced enormous suffering for 
those who never benefited from the excesses of 
the second Gilded Age, especially workers, the 
poor, disadvantaged minorities and eventually 
large segments of the middle class. And yet, 
zombie market politics is back rejecting the 
public option in Obama's health plan, fighting 
efforts to strengthen bank regulations, resisting 
caps on CEO bonuses, preventing climate-control 
legislation, and refusing to limit military 
spending. Unlike other pundits, Krugman does not 
merely puzzle over how zombie politics can keep 
turning up on the political scene - a return not 
unlike the endless corpses who keep coming back 
to life in George Romero's 1968 classic film, 
"Night of the Living Dead" (think of Bill Kristol 
who seems to be wrong about everything but just 
keeps coming back). For Krugman, a wacky and 
discredited right-wing politics is far from dead 
and, in fact, one of the great challenges of the 
current moment is to try to understand the 
conditions that allow it to once again shape 
American politics and culture, given the enormous 
problems it has produced at all levels of 
American society, including the current recession.

     Part of the answer to the enduring quality of 
such a destructive politics can be found in the 
lethal combination of money, power and education 
that the right wing has had a stranglehold on 
since the early 1970's and how it has used its 
influence to develop an institutional 
infrastructure and ideological apparatus to 
produce its own intellectuals, disseminate ideas, 
and eventually control most of the commanding 
heights and institutions in which knowledge is 
produced, circulated and legitimated. This is not 
simply a story about the rise of mean-spirited 
buffoons such as Glenn Beck, Bill O'Reilly and 
Michael Savage. Nor is it simply a story about 
the loss of language, a growing 
anti-intellectualism in the larger culture, or 
the spread of what some have called a new 
illiteracy endlessly being produced in popular 
culture. As important as these tendencies are, 
there is something more at stake here which 
points to a combination of power, money and 
education in the service of creating an almost 
lethal restriction of what can be heard, said, 
learned and debated in the public sphere. And one 
starting point for understanding this problem is 
what has been called the Powell Memo, released on 
August 23, 1971, and written by Lewis F. Powell, 
who would later be appointed as a member of the 
Supreme Court of the United States. Powell sent 
the memo to the US Chamber of Commerce with the 
title "Attack on the American Free Enterprise 
System." 
<http://www.reclaimdemocracy.org/corporate_accountability/powell_memo_lewis.html>http://www.reclaimdemocracy.org/corporate_accountability/powell_memo_lewis.html

     The memo is important because it reveals the 
power that conservatives attributed to the 
political nature of education and the 
significance this view had in shaping the 
long-term strategy they put into place in the 
1960's and 1970's to win an ideological war 
against liberal intellectuals, who argued for 
holding government and corporate power 
accountable as a precondition for extending and 
expanding the promise of an inclusive democracy. 
The current concerted assault on government and 
any other institutions not dominated by 
free-market principles represents the high point 
of a fifty-year strategy that was first put into 
place by conservative ideologues such as Frank 
Chodorov, founder of the Intercollegiate Studies 
Institute; publisher and author William F. 
Buckley; former Nixon Treasury Secretary William 
Simon, and Michael Joyce, the former head of both 
the Olin Foundation and the Lynde and Harry 
Bradley Foundation. The Powell Memo is important 
because it is the most succinct statement, if not 
the founding document, for establishing a 
theoretical framework and political blueprint for 
the current assault on any vestige of democratic 
public life that does not subordinate itself to 
the logic of the alleged free market.

     Initially, Powell identified the American 
college campus "as the single most dynamic 
source" for producing and housing intellectuals 
"who are unsympathetic to the [free] enterprise 
system."[2] He was particularly concerned about 
the lack of conservatives on social sciences 
faculties and urged his supporters to use an 
appeal to academic freedom as an opportunity to 
argue for "political balance" on university 
campuses. Powell recognized that one crucial 
strategy in changing the political composition of 
higher education was to convince university 
administrators and boards of trustees that the 
most fundamental problem facing universities was 
"the imbalance of many faculties."[3] Powell 
insisted that "the basic concepts of balance, 
fairness and truth are difficult to resist, if 
properly presented to boards of trustees, by 
writing and speaking, and by appeals to alumni 
associations and groups."[4] But Powell was not 
merely concerned about what he perceived as the 
need to enlist higher education as a bastion of 
conservative, free market ideology. The Powell 
Memo was designed to develop a broad-based 
strategy not only to counter dissent, but also to 
develop a material and ideological infrastructure 
with the capability to transform the American 
public consciousness through a conservative 
pedagogical commitment to reproduce the 
knowledge, values, ideology and social relations 
of the corporate state. For Powell, the war 
against liberalism and a substantive democracy 
was primarily a pedagogical and political 
struggle designed both to win the hearts and 
minds of the general public and to build a power 
base capable of eliminating those public spaces, 
spheres and institutions that nourish and sustain 
what Samuel Huntington would later call (in a 
1975 study on the "governability of democracies" 
by the Trilateral Commission) an "excess of 
democracy."[5] Central to such efforts was 
Powell's insistence that conservatives nourish a 
new generation of scholars who would inhabit the 
university and function as public intellectuals 
actively shaping the direction of policy issues. 
He also advocated the creation of a conservative 
speakers bureau, staffed by scholars capable of 
evaluating "textbooks, especially in economics, 
political science and sociology."[6] In addition, 
he advocated organizing a corps of conservative 
public intellectuals who would monitor the 
dominant media, publish their own scholarly 
journals, books and pamphlets, and invest in 
advertising campaigns to enlighten the American 
people on conservative issues and policies. The 
Powell Memo, while not the only influence, played 
an important role in convincing a "cadre of 
ultraconservative and self-mythologizing 
millionaires bent on rescuing the country from 
the hideous grasp of Satanic liberalism"[7] to 
match their ideological fervor with their 
pocketbooks by "disbursing the collective sum of 
roughly $3 billion over a period of thirty years 
in order to build a network of public 
intellectuals, think tanks, advocacy groups, 
foundations, media outlets, and powerful lobbying 
interests."[8] As Dave Johnson points out, the 
initial effort was slow but effective:

     In 1973, in response to the Powell Memo, 
Joseph Coors and Christian-right leader Paul 
Weyrich founded the Heritage Foundation. Coors 
told Lee Edwards, historian of the Heritage 
Foundation, that the Powell Memo persuaded him 
that American business was "ignoring a crisis." 
In response, Coors decided to help provide the 
seed funding for the creation of what was to 
become the Heritage Foundation, giving $250,000. 
Subsequently, the Olin Foundation, under the 
direction of its president, former Treasury 
Secretary William Simon (author of the 
influential 1979 book "A Time for Truth"), began 
funding similar organizations in concert with 
"the Four Sisters" - Richard Mellon Scaife's 
various foundations, the Lynde and Harry Bradley 
Foundation, the Olin Foundation and the Smith 
Richardson Foundation - along with Coors's 
foundations, foundations associated with the Koch 
oil family, and a group of large corporations[9].

     The most powerful members of this group were 
Joseph Coors in Denver, Richard Mellon Scaife in 
Pittsburgh, John Olin in New York City, David and 
Charles Koch in Wichita, the Smith Richardson 
family in North Carolina, and Harry Bradley in 
Milwaukee - all of whom agreed to finance a 
number of right-wing think tanks, which over the 
past thirty years have come to include the Lynde 
and Harry Bradley Foundation, the Koch 
Foundation, the Castle Rock Foundation and the 
Sarah Scaife Foundation. This formidable alliance 
of far-right-wing foundations deployed their 
resources in building and strategically linking 
"an impressive array of almost 500 think tanks, 
centers, institutes and concerned citizens groups 
both within and outside of the academy.... A 
small sampling of these entities includes the 
Cato Institute, the Heritage Foundation, the 
American Enterprise Institute, the Manhattan 
Institute, the Hoover Institution, the Claremont 
Institute, the American Council of Trustees and 
Alumni, [the] Middle East Forum, Accuracy in 
Media, and the National Association of Scholars, 
as well as [David] Horowitz's Center for the 
Study of Popular Culture."[10]

     For several decades, right-wing extremists 
have labored to put into place an 
ultra-conservative re-education machine - an 
apparatus for producing and disseminating a 
public pedagogy in which everything tainted with 
the stamp of liberal origin and the word "public" 
would be contested and destroyed. Commenting on 
the rise of this vast right-wing propaganda 
machine organized to promote the ideal that 
democracy needs less critical thought and more 
citizens whose only role is to consume, 
well-known author Lewis Lapham writes:

     The quickening construction of Santa's 
workshops outside the walls of government and the 
academy resulted in the increased production of 
pamphlets, histories, monographs and background 
briefings intended to bring about the ruin of the 
liberal idea in all its institutionalized forms - 
the demonization of the liberal press, the 
disparagement of liberal sentiment, the 
destruction of liberal education - and by the 
time Ronald Reagan arrived in triumph at the 
White House in 1980 the assembly lines were 
operating at full capacity.[11]

     Any attempt to understand and engage the 
current right-wing assault on all vestiges of the 
social contract, the social state and democracy 
itself will have to begin with challenging this 
massive infrastructure, which functions as one of 
the most powerful teaching machines we have seen 
in the United States, a teaching machine that 
produces a culture that is increasingly poisonous 
and detrimental not just to liberalism, but to 
the formative culture that makes an aspiring 
democracy possible. This presence of this 
ideological infrastructure extending from the 
media to other sites of popular education 
suggests the need for a new kind of debate, one 
that is not limited to isolated issues such as 
health care, but is more broad-based and 
fundamental, a debate about how power, inequality 
and money constrict the educational, economic and 
political conditions that make democracy 
possible. The screaming harpies and mindless 
public relations "intellectuals" that dominate 
the media today are not the problem; it is the 
conditions that give rise to the institutions 
that put them in place, finance them and drown 
out other voices. What must be clear is that this 
threat to creating a critically informed 
citizenry is not merely a crisis of communication 
and language, but about the ways in which money 
and power create the educational conditions that 
make a mockery out of debate while hijacking any 
vestige of democracy.

     Notes:

     [1] Paul Krugman, "All the President's 
Zombies," The New York Times (August 24, 2009), 
p. A17.

     [2] Lewis F. Powell Jr., "The Powell Memo," 
ReclaimDemocracy.org (August 23, 1971), available 
online at 
<http://reclaimdemocracy.org/corporate_accountability/powell_memo_lewis.html>http://reclaimdemocracy.org/corporate_accountability/powell_memo_lewis.html.

     [3] Ibid.

     [4] Ibid.

     [5] See Michael P. Crozier, Samuel. J. 
Huntington and J. Watanuki, "The Crisis of 
Democracy: Report on the Governability of 
Democracies to the Trilateral Commission" (New 
York: New York University Press, 1975).

     [6] Powell, "The Powell Memo."

     [7] Lewis H. Lapham, "Tentacles of Rage - The 
Republican Propaganda Mill, a Brief History," 
Harper's Magazine (September 2004), p. 32.

     [8] Dave Johnson, "Who's Behind the Attack on 
Liberal Professors?" History News Network, 
(February 10, 2005), available online at 
<http://hnn.us/articles/printfriendly/1244.html>http://hnn.us/articles/printfriendly/1244.html.

     [9] Ibid.

     [10] Alan Jones, "Connecting the Dots," 
Inside Higher Ed (June 16, 2006), available 
online at 
<http://insidehighered.com/views/2006/06/16/jones>http://insidehighered.com/views/2006/06/16/jones.

     [11] Lapham, "Tentacles of Rage," p. 38.

ยป

Henry A. Giroux holds the Global TV Network chair 
in English and Cultural Studies at McMaster 
University in Canada. Related work: Henry A. 
Giroux, "The Mouse that Roared: Disney and the 
End of Innocence" (Lanham: Rowman and 
Lilttlefield, 2001). His most recent books 
include "Take Back Higher Education" (co-authored 
with Susan Searls Giroux, 2006), "The University 
in Chains: Confronting the 
Military-Industrial-Academic Complex" (2007) and 
"Against the Terror of Neoliberalism: Politics 
Beyond the Age of Greed" (2008). His newest book, 
"Youth in a Suspect Society: Beyond the Politics 
of Disposability," will be published by Palgrave 
Mcmillan in 2009. Henry A. Giroux's latest book, 
"Youth in a Suspect Society: Democracy or 
Disposability?," has just been published by 
Palgrave Macmillan.
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