Oh, please. Give us a break, already!
http://www.theregister.co.uk/2007/11/29/yahoo_adobe_pdf_advert/ http://www.news.com/8301-10784_3-9825409-7.html >...Yahoo! has signed up with Adobe to incorporate targeted adverts > into PDF documents. > > "The scheme is optional, but unfortunately only for the > advertiser. Advertisers just upload their PDF files to Yahoo > so they can be ?ad-enabled?, meaning the adverts linked to > the document?s contents are slotted in. > > "The Advs are shown in a side panel that appears in Acrobat > Reader whenever the document?s opened, though Yahoo! hasn?t > said if this panel can be hidden by users. We suspect not. > It?s expected that the ads will be charged on a pay-per-click > basis. > > "Unfortunately, it?s questionable how much the advertising > will add to the ?user experience?. Unless you actually want your monthly > departmental financial analysis review PDF content linked to adverts for > 30 per cent off stationery and offers to slash the cost of your medical > bills."