Re: Runtime Revolution Ships Revolution Media
Judy, I have begun to believe the dilemma that Revolution (and many other great products) face is the cult software phenomenon. I am starting to think software becomes cultish and loses its appeal to people who are not part of the cult because of a corruption of the creative process whereby: 1. the developers of the software lose their faith and vision and start believing in features 2. as a result, the software becomes something less appealing to new users (non-cult members) Many feedback sessions, however well-intentioned, end up being ego battles whereby the technical types with less assertive social skill lose faith in their product, their company and themselves. In short, they start urinating in the punch bowl during breaks. (NOTE: this has actually happened.) If I were Kevin and Mark, I would avoid reading this list at every opportunity. I believe the over-all effect of this list tends to be debilitating for them and might even neuter them creatively speaking. It would be like watching the Catholic channel right before having sex. Oops...I actually like that. Well, you know what I'm trying to say. Jerry Buy Constellation from Runtime Revolution! http://revstudio.runrev.com/section/revselect/constellation/ On Apr 12, 2006, at 12:05 PM, Judy Perry wrote: It almost sounds like RevConWest... Almost. Just to play Devil's Advocate, how do you know that your participating end-users are not hand-picked to ensure a certain outcome? Not that I'm accusing you of doing that, but I participated in an external evaluator session for our first online master's degree. The fur was positively flying (and most improbably, not on my particular account), but when I later voiced some of my concerns to the program head, she seemed most blissful in her ignorance. Later, when the program made its self-assessment to a national conference, what I had witnessed had been entirely sugar-coated. I love the process you describe. I guess it all depends upon the willingness of the company to actually listen to what is being said as opposed to hearing what they would like to hear. Your customers are most fortunate that your company is of the former rather than the latter. Rev clearly has the opportunity to be of the former as well. Judy On Wed, 12 Apr 2006 [EMAIL PROTECTED] wrote: I fully agree with this approach. It makes for a win/win situation for both the company as well as the established customer base. As a matter of fact, our company utilizes a certain high-end system that is internationally respected in the industry. Each year, a group of end-users and management attends an event which allows us direct access to the developers of our chosen system. The users sit down and voice their concerns, problems, bugs, feature requests, etc. to the entire group of developers and leaders of this company. We even vote on what is most important, and user opinion actually carries more weight than anything else. After all, the customer is always right. It's like bugzilla, but without the clunky interface, and you leave the event knowing that your votes and input have made a real difference in the direction of the product. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
At 4:44 PM -0500 4/12/2006, Chipp Walters wrote: Sorry Jim, but I have to disagree with you here. I *used* to think the same. But, after I worked with Rev and their RevSelect program, I started seeing sales of Altuit products from names *never* mentioned on this list-- and lots of 'em! In fact Rev's list of users, IMO, is probably much greater (2X,4X,6X?) than the list subscribers, for all kinds of reasons. Of course I could be wrong, and all those are just 'lurkers'! :-) That's plausible, actually. If this list is typical, and I have no special reason to suspect it's not, 90% or so of the list subscribers never post! (One mistake that remembering the usual high lurker-to-poster ratio keeps us from making is assuming that if we see a name we don't recognize, that person's not on the list. Another is assuming that posters are typical of either list-members or customers generally. The posters are all we actually see - like the tip of an iceberg - so it's difficult to internalize that they're not all that's there.) -- jeanne a. e. devoto ~ [EMAIL PROTECTED] http://www.jaedworks.com ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Using common words as product names has a real downside in a search-driven Internet-based world. Windows? Vista? Apple? xTalk turns up 212,000 hits; of the firs ten, three seem relevant. But the term is used for lots of stuff I never heard of. On 4/11/06, Chipp Walters [EMAIL PROTECTED] wrote: Good detective work there Todd. And to tell the truth, I think the same way. Turns out the term 'revScript' has only about 50 hits...h. -Chipp Todd Higgins wrote: Some stats from Google: ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution -- ~~ Dan Shafer, Information Product Consultant and Author http://www.shafermedia.com Get my book, Revolution: Software at the Speed of Thought From http://www.shafermediastore.com/tech_main.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Well, we could name our list 'cross-talk' instead of xTalk :-)) It is also not a good idea to make a clever variation on the spelling, since searchers don't remember those very well. Tons of hits and you are not there. Jim Ault Las Vegas On 4/12/06 12:18 AM, Dan Shafer [EMAIL PROTECTED] wrote: Using common words as product names has a real downside in a search-driven Internet-based world. Windows? Vista? Apple? xTalk turns up 212,000 hits; of the firs ten, three seem relevant. But the term is used for lots of stuff I never heard of. On 4/11/06, Chipp Walters [EMAIL PROTECTED] wrote: Good detective work there Todd. And to tell the truth, I think the same way. Turns out the term 'revScript' has only about 50 hits...h. -Chipp Todd Higgins wrote: Some stats from Google: ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution -- ~~ Dan Shafer, Information Product Consultant and Author http://www.shafermedia.com Get my book, Revolution: Software at the Speed of Thought From http://www.shafermediastore.com/tech_main.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Branding is not an issue for the language of Rev because almost all of the users are on this list - change the name and several people have to do a search/replace for the name on a few documents. Developers starting to use Rev are doing so because somebody on this list told them about it. The internet is far more valuable as a networking and referral vehicle for products like Rev - excellent but not much weight (like if Microsoft had authored it). Branding on any scale that matters won't happen until Rev decides to spend millions of $ on advertising in major media. Then their messaging must be surpassed by their performance to make a hit. Lynn has just arrived and is taking his job seriously getting the Rev message as simple and powerful as it can be. Trial and error after all the entrails have been examined is the only way. Constructive feedback is invaluable at this stage of development - which he's getting in spades. Marketing Rev-developed apps has a different market altogether. The big error most startup businesses make is altering the value proposition without recognizing it. Altering the value proposition CHANGES YOUR MARKET as the people that valued it before may not value it now. Changing price, suddenly putting out buggy code, shirking on the docs all affect the perceived value of Rev. Also, I think that versions 2.6 and 2.7 violated the value proposition that Rev had established - around OS 9 and around succession where the 2.6 files wouldn't run in 2.7. Earlier versions were not that difficult a transition I don't think (I entered at Version 5). In 2.7 people were expecting something other than what they got - hence all the flack er, feedback. This needs to settle down. Markets hate unpredictable change. Inconsistency is the true evil. McDonald's hamburgers are consistently mediocre and they are banking on it. Rev needs to settle on their value proposition and then ruthlessly protect it - inside their own organization... Jim on 4/11/06 4:37 PM, Richard Gaskin wrote: Dan wrote: I agree with your basic point. It seems clear to me that RR has a branding issue. I think they think they have solved it now. But there's a lot of consternation about changing the name of the language to be the same as the product and I keep waffling on that one. IT will be nice when we can go two full years without a product name change for sure! Judy's point is important, as concerns about RunRev not having a plan and sticking with it seem far more pervasive and serious than the small perceived benefit of attempting to get some micro-branding value from an unnecessary change. Consider this: the only real risk with branding is the case in which Transcript is being discussed in a context in which Revolution is never mentioned. Anyone ever actually see that? Rather than jump on the gotta-be-like-RealBASIC bandwagon, I'd sooner hitch my horse to the many more, larger, and more successful companies whose market research evidently found no value to such a move (Lingo, ActionScript, HyperTalk, AppleScript, OpenScript, etc. etc.). For every language named for its IDE there are at least four that aren't. Given the nature of the question, it isn't possible to have truly firm data one way or another (that sort of qualitative research is more an art than a science, prone to researcher subjectivity and with a singularity like a product it's not possible to have experimental controls). So at best it's a guess, and one which merely covers for the narrow possibility of a scenario in which Transcript would be discussed without mentioning Revolution. But what is known is the cost to the company and third parties to update all references to Transcript, the risk to the Open Directory and Wikipedia entries (both have Transcript listings and both have policies against entries for proprietary products), and the continued confusion to the market since so many references exist in so many venues that it won't be possible to update them all. Why introduce confusion and exacerbate a perception of flightiness only to assist a branding effort which accounts for a scenario that never happened? It may be the case that Adobe, Macromedia, Netscape, Apple, Asymetrix, and other companies with strong market research departments are not entirely wrong on this. I hope RunRev will reconsider in light of more important priorities before committing to this recommendation from a contractor. A reputation for being flighty seems a far more serious branding issue than merely following an established trend among many major successful companies. -- Richard Gaskin Managing Editor, revJournal ___ Rev tips, tutorials and more: http://www.revJournal.com ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage
Re: Runtime Revolution Ships Revolution Media
Jim Carwardine wrote: Branding is not an issue for the language of Rev because almost all of the users are on this list - change the name and several people have to do a search/replace for the name on a few documents. With some name changes that might be the case, but the unique challenge with using one word to mean to different things is that each context needs to be examined for clarity, and in some cases you'd need to use somewhat clumsy constructs like Revolution (the language) or Revolution (the IDE). Developers starting to use Rev are doing so because somebody on this list told them about it. What Chipp wrote yesterday pretty much applies to nearly every post I've read on this list: the motivation is a deep passion for the product and a desire to see the company be more successful. Those here with a stake in RunRev's success have been effectively an army of sales people who faithfully go out into the trenches day after day, year after year, and the only compensation asked for is a good value on each upgrade they pay for. And they're willing to keep paying the bills with upgrade after upgrade year after year as long as the value remains unquestionable. How many sales people are willing to pay for the privilege of selling? Imagine where RunRev would be without this core constituency. ... This needs to settle down. Markets hate unpredictable change. Inconsistency is the true evil. ... Rev needs to settle on their value proposition and then ruthlessly protect it - Projecting stability and confidence -- now THAT's branding. -- Richard Gaskin Managing Editor, revJournal ___ Rev tips, tutorials and more: http://www.revJournal.com ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Chipp Walters [EMAIL PROTECTED] wrote: All that said, looking back, I've found these type of decisions were made best not in a vaccuum, but with the help of trusted advisors. At Human Code we had a board of directors, which met each quarter and frequently offered different and valuable advice utilizing other's experiences and perspectives, which helped me as CEO, make good decisions. It's unfortunate RunRev doesn't work with a board of advisors, as I'm sure a few past misteps in the past could've been averted. I fully agree with this approach. It makes for a win/win situation for both the company as well as the established customer base. As a matter of fact, our company utilizes a certain high-end system that is internationally respected in the industry. Each year, a group of end-users and management attends an event which allows us direct access to the developers of our chosen system. The users sit down and voice their concerns, problems, bugs, feature requests, etc. to the entire group of developers and leaders of this company. We even vote on what is most important, and user opinion actually carries more weight than anything else. After all, the customer is always right. It's like bugzilla, but without the clunky interface, and you leave the event knowing that your votes and input have made a real difference in the direction of the product. Roger Eller [EMAIL PROTECTED] ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Roger.E.Eller wrote: Chipp Walters chipp at chipp.com wrote: All that said, looking back, I've found these type of decisions were made best not in a vaccuum, but with the help of trusted advisors. At Human Code we had a board of directors, which met each quarter and frequently offered different and valuable advice utilizing other's experiences and perspectives, which helped me as CEO, make good decisions. ... I fully agree with this approach. It makes for a win/win situation for both the company as well as the established customer base. As a matter of fact, our company utilizes a certain high-end system that is internationally respected in the industry. Each year, a group of end-users and management attends an event which allows us direct access to the developers of our chosen system. The users sit down and voice their concerns, problems, bugs, feature requests, etc. to the entire group of developers and leaders of this company. We even vote on what is most important, and user opinion actually carries more weight than anything else. After all, the customer is always right. It's like bugzilla, but without the clunky interface, and you leave the event knowing that your votes and input have made a real difference in the direction of the product. Bugzilla's useful in a very broad way, but I agree there's no substitute for direct interaction. This practice isn't limited to high-end products: nearly every vendor I've worked with, both bigger and smaller than RunRev, has some sort of advisory board comprised of key customers with a demonstrated stake in the product's growth. I've been doing this myself with each of the products I manage, hand-picking about a dozen power users and providing a venue for candid feedback. Not all of it's flattering, and I like it that way: flattery feels good, but it's less instructive than good criticism. I actively encourage all of my customers to email, or even call my toll-free number, and feel free to gripe to their heart's content. Some of them express surprise at my receptivity, but I tell them it's really the only way I can truly understand how others rely on my products. Since I started this practice sales are up, support costs are wy below industry averages, and my forum is filled with generally appreciative and happy comments as people see the product moving in a direction consistent with their needs. -- Richard Gaskin Fourth World Media Corporation Developer of WebMerge: Publish any database on any Web site ___ [EMAIL PROTECTED] http://www.FourthWorld.com ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
On 11/4/06 22:22, Chipp Walters [EMAIL PROTECTED] wrote: I liked the name DreamCard. The name conveyed something to me, not to mention the fact there was already considerable branding set in place. All other considerations, pros and cons aside (which unfortunately I don't have time to comment on right now), the Dreamcard name had to go because of a trademark issue. Kind regards, Kevin Kevin Miller ~ [EMAIL PROTECTED] ~ http://www.runrev.com/ Runtime Revolution - User-Centric Development Tools ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Hmmm, DreamRev ? Jim Ault Las Vegas On 4/12/06 8:42 AM, Kevin Miller [EMAIL PROTECTED] wrote: On 11/4/06 22:22, Chipp Walters [EMAIL PROTECTED] wrote: I liked the name DreamCard. The name conveyed something to me, not to mention the fact there was already considerable branding set in place. All other considerations, pros and cons aside (which unfortunately I don't have time to comment on right now), the Dreamcard name had to go because of a trademark issue. Kind regards, Kevin Kevin Miller ~ [EMAIL PROTECTED] ~ http://www.runrev.com/ Runtime Revolution - User-Centric Development Tools ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
It almost sounds like RevConWest... Almost. Just to play Devil's Advocate, how do you know that your participating end-users are not hand-picked to ensure a certain outcome? Not that I'm accusing you of doing that, but I participated in an external evaluator session for our first online master's degree. The fur was positively flying (and most improbably, not on my particular account), but when I later voiced some of my concerns to the program head, she seemed most blissful in her ignorance. Later, when the program made its self-assessment to a national conference, what I had witnessed had been entirely sugar-coated. I love the process you describe. I guess it all depends upon the willingness of the company to actually listen to what is being said as opposed to hearing what they would like to hear. Your customers are most fortunate that your company is of the former rather than the latter. Rev clearly has the opportunity to be of the former as well. Judy On Wed, 12 Apr 2006 [EMAIL PROTECTED] wrote: I fully agree with this approach. It makes for a win/win situation for both the company as well as the established customer base. As a matter of fact, our company utilizes a certain high-end system that is internationally respected in the industry. Each year, a group of end-users and management attends an event which allows us direct access to the developers of our chosen system. The users sit down and voice their concerns, problems, bugs, feature requests, etc. to the entire group of developers and leaders of this company. We even vote on what is most important, and user opinion actually carries more weight than anything else. After all, the customer is always right. It's like bugzilla, but without the clunky interface, and you leave the event knowing that your votes and input have made a real difference in the direction of the product. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Media's really not all that bad as a name... Judy On Wed, 12 Apr 2006, Jim Ault wrote: Hmmm, DreamRev ? ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Marketing Your Products Forum (was RE: Runtime Revolution Ships Revolution Media)
On Apr 11, 2006, at 4:42 PM, Lynn Fredricks wrote: Sounds like a good idea! Hi Judy, its ready to go! :-) Empty now but ready to be filled. Just register and log in. A Marketing Your Products forum - Share your experiences and ideas on how to market your Revolution made products. http://forums.runrev.com/phpBB2/viewforum.php?f=31 I just put my first thoughts on the topic in there to get something started. I look forward to seeing the rest of you there. Mark Talluto -- CANELA Software http://www.canelasoftware.com ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Jim Ault [EMAIL PROTECTED] wrote: Well, we could name our list 'cross-talk' instead of xTalk :-)) Didn't Lynn just try to quell any cross talk on this list? :-) - marty ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Dr. Louise E. Stoehr Director, Modern Languages Learning and Resource Center Stephen F. Austin State University Nacogdoches, TX 75962 http://www.sfasu.edu/modlang On 12 Apr, 2006, at 1:29 PM, Marty Billingsley wrote: Jim Ault [EMAIL PROTECTED] wrote: Well, we could name our list 'cross-talk' instead of xTalk :-)) Didn't Lynn just try to quell any cross talk on this list? :-) - marty ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Jim Carwardine wrote: Branding is not an issue for the language of Rev because almost all of the users are on this list - change the name and several people have to do a search/replace for the name on a few documents. Sorry Jim, but I have to disagree with you here. I *used* to think the same. But, after I worked with Rev and their RevSelect program, I started seeing sales of Altuit products from names *never* mentioned on this list-- and lots of 'em! In fact Rev's list of users, IMO, is probably much greater (2X,4X,6X?) than the list subscribers, for all kinds of reasons. Of course I could be wrong, and all those are just 'lurkers'! :-) -Chipp ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Generalizing can be dangerous and I certainly over generalized. I also forgot about the Rev/Metacard relationship, having never been a Metacard user. Conclusion - Rev is more mature than I initially indicated and certainly branded beyond the confines of this list. I suspect, however, that there are very few degrees of separation from every user of Rev and the active members of this list. Having said that, I take Richard Gaskin's comments of the value of a sales force such as the evangelistas (Guy Kawasaki - the ultimate brandmeister) on this list... Jim on 4/12/06 6:44 PM, Chipp Walters wrote: Jim Carwardine wrote: Branding is not an issue for the language of Rev because almost all of the users are on this list - change the name and several people have to do a search/replace for the name on a few documents. Sorry Jim, but I have to disagree with you here. I *used* to think the same. But, after I worked with Rev and their RevSelect program, I started seeing sales of Altuit products from names *never* mentioned on this list-- and lots of 'em! In fact Rev's list of users, IMO, is probably much greater (2X,4X,6X?) than the list subscribers, for all kinds of reasons. Of course I could be wrong, and all those are just 'lurkers'! :-) -Chipp ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution -- Helping people focus and use time effectively and satisfyingly as they go through their day. http://www.OwnYourFuture-net.com Own Your Future Consulting Services Limited, 23 Shoal Cove Road, Seabright, Nova Scotia, Canada. B3Z 3A9 Phone: 902-823-2339. Fax: 902-823-2139 ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Judy. I had to laugh out loud reading your post. Not because the issue is funny, but I had a picture in my head of you yanking out hair by the fistfuls! I agree with your basic point. It seems clear to me that RR has a branding issue. I think they think they have solved it now. But there's a lot of consternation about changing the name of the language to be the same as the product and I keep waffling on that one. IT will be nice when we can go two full years without a product name change for sure! On 4/9/06, Judy Perry [EMAIL PROTECTED] wrote: Well, Dan (et al.), I suppose that I personally don't give a flying flaming figurative fig's whatever body-part who calls what what, but... It really would be nice if RunRev could pick a few names and STICK WITH THEM!!! -- ~~ Dan Shafer, Information Product Consultant and Author http://www.shafermedia.com Get my book, Revolution: Software at the Speed of Thought From http://www.shafermediastore.com/tech_main.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Dan wrote: I agree with your basic point. It seems clear to me that RR has a branding issue. I think they think they have solved it now. But there's a lot of consternation about changing the name of the language to be the same as the product and I keep waffling on that one. IT will be nice when we can go two full years without a product name change for sure! Judy's point is important, as concerns about RunRev not having a plan and sticking with it seem far more pervasive and serious than the small perceived benefit of attempting to get some micro-branding value from an unnecessary change. Consider this: the only real risk with branding is the case in which Transcript is being discussed in a context in which Revolution is never mentioned. Anyone ever actually see that? Rather than jump on the gotta-be-like-RealBASIC bandwagon, I'd sooner hitch my horse to the many more, larger, and more successful companies whose market research evidently found no value to such a move (Lingo, ActionScript, HyperTalk, AppleScript, OpenScript, etc. etc.). For every language named for its IDE there are at least four that aren't. Given the nature of the question, it isn't possible to have truly firm data one way or another (that sort of qualitative research is more an art than a science, prone to researcher subjectivity and with a singularity like a product it's not possible to have experimental controls). So at best it's a guess, and one which merely covers for the narrow possibility of a scenario in which Transcript would be discussed without mentioning Revolution. But what is known is the cost to the company and third parties to update all references to Transcript, the risk to the Open Directory and Wikipedia entries (both have Transcript listings and both have policies against entries for proprietary products), and the continued confusion to the market since so many references exist in so many venues that it won't be possible to update them all. Why introduce confusion and exacerbate a perception of flightiness only to assist a branding effort which accounts for a scenario that never happened? It may be the case that Adobe, Macromedia, Netscape, Apple, Asymetrix, and other companies with strong market research departments are not entirely wrong on this. I hope RunRev will reconsider in light of more important priorities before committing to this recommendation from a contractor. A reputation for being flighty seems a far more serious branding issue than merely following an established trend among many major successful companies. -- Richard Gaskin Managing Editor, revJournal ___ Rev tips, tutorials and more: http://www.revJournal.com ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
For the 2 cents it's worth: I liked the name DreamCard. The name conveyed something to me, not to mention the fact there was already considerable branding set in place. Most good marketing folks will tell you it takes a lot of very strong arguments to consider changing a brand. And changing a brand is an expensive propositon (Now they'll have to replace Transcript with Revolution in each and every document, help file, book, website, etc..). Not to mention the amount of resources it will take to make that change in each customer and potential customer's mind. In my humble opinion, I would've thought RunRev has bigger and more important ways to use their resources. A small company like RR has just so many resources and I would certainly want them focussed on NOT creating more work for the company (as well for supporters like Dan who have to go back and change every book), but rather on ESTABLISHING better market awareness for the existing brands. All that said, there are certainly extenuating circumstances which would warrant the changes-- trademark and copyright violations among them. Not being privy to the conversations, I wouldn't know what the compelling arguments FOR the multiple brand changes are. Though, I suppose there might be some mention of them on the list or website. All that said, looking back, I've found these type of decisions were made best not in a vaccuum, but with the help of trusted advisors. At Human Code we had a board of directors, which met each quarter and frequently offered different and valuable advice utilizing other's experiences and perspectives, which helped me as CEO, make good decisions. It's unfortunate RunRev doesn't work with a board of advisors, as I'm sure a few past misteps in the past could've been averted. This opinion is offered in the spirit of helpfullness, not to be derogatory towards RR and their executive management. Frankly, there's a lot going on that's really great there. And, if one takes the time to read Kevin's posts, you will find him to be always polite and appreciative of his customers, without ever resorting to threats or any type of argumentive behavior. I suppose we all could use a dose of his polite manners on this list. best, Chipp ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media
Why introduce confusion and exacerbate a perception of flightiness only to assist a branding effort which accounts for a scenario that never happened? It may be the case that Adobe, Macromedia, Netscape, Apple, Asymetrix, and other companies with strong market research departments are not entirely wrong on this. If you'd like to send me the case studies used internally at these companies to support your argument, it would go a long way in convincing one way or the other. I hope RunRev will reconsider in light of more important priorities before committing to this recommendation from a contractor. Does this mean being a contractor invalidates any experience in business - are contractors only good for executing mechanical tasks? A reputation for being flighty seems a far more serious branding issue than merely following an established trend among many major successful companies. Id be happy to set up a marketing forum to discuss pro's and con's of marketing techniques. Paradigma already has one on Digital Pilon but it might be helpful and interesting to have on specifically on Revolution Forums. Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media
All that said, looking back, I've found these type of decisions were made best not in a vaccuum, but with the help of trusted advisors. At Human Code we had a board of directors, which met each quarter and frequently offered different and valuable advice utilizing other's experiences and perspectives, which helped me as CEO, make good decisions. It's unfortunate RunRev doesn't work with a board of advisors, as I'm sure a few past misteps in the past could've been averted. I agree with your point here, Chipp. Its better to have the collective scar tissue of more experienced people around to avoid having to acquire the same scars they did. There is also a dynamic in acquiring such a board of directors or advisors which also presents additional challenges - picking a board based on where you want to go as a company. Last year I attended an EDGE forum called Deadly Sins that Can Kill Your Software Company that covered the top seven deadly ones of CEOs - it had a broad range of experience on the board, including the founder of Extensis and a VC from Olympic Ventures. Im almost finished with writing them all up. Ill post a link on the forums when all finished. This opinion is offered in the spirit of helpfullness, not to be derogatory towards RR and their executive management. Frankly, there's a lot going on that's really great there. Its hard to find fault with your opinion here :-) Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media
Why introduce confusion and exacerbate a perception of flightiness only to assist a branding effort which accounts for a scenario that never happened? It may be the case that Adobe, Macromedia, Netscape, Apple, Asymetrix, and other companies with strong market research departments are not entirely wrong on this. If you'd like to send me the case studies used internally at these companies to support your argument, it would go a long way in convincing one way or the other. As I said earlier, I don't see the change so significant really in either direction. I presume this was discussed heavily and the decision was not made lightly, although there are pros and cons for either. The only thing that makes me somewhat uncomfortable, on the second thought, is calling a programming language revolution. Kinda odd, considering that it is a common word. May be a compromise could be to retain the name but don't call it be name in the marketing materials, simply referring to the scripting language OF Revolution. I find this more clear than English-like Revolution is the easiest scripting language available. Robert ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
For the 2 cents it's worth: I liked the name DreamCard. The name conveyed something to me, not to mention the fact there was already considerable branding set in place. Yes, indeed, to add 2 more cents. The name was and is really great. Unfortunately, as the product it suffered from not clear enough separation from the Revolution line IMHO, so I am no so surprised it going away. I mean that having a different name for a de facto lowest member of the family was somewhat confusing. It possibly could fare better if it was a totally separate product. Robert ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media
Sounds like a good idea! Judy On Tue, 11 Apr 2006, Lynn Fredricks wrote: A reputation for being flighty seems a far more serious branding issue than merely following an established trend among many major successful companies. Id be happy to set up a marketing forum to discuss pro's and con's of marketing techniques. Paradigma already has one on Digital Pilon but it might be helpful and interesting to have on specifically on Revolution Forums. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Marketing Your Products Forum (was RE: Runtime Revolution Ships Revolution Media)
Sounds like a good idea! Hi Judy, its ready to go! :-) Empty now but ready to be filled. Just register and log in. A Marketing Your Products forum - Share your experiences and ideas on how to market your Revolution made products. http://forums.runrev.com/phpBB2/viewforum.php?f=31 Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Some stats from Google: Results 1 - 10 of about 395,000,000 for revolution The first relevant link was the runrev homepage (14th) The most prominent links (and text ads) had to do with heartworm medicine for you pets. Also note that the next generation Nintendo game station is also called Revolution. Once that ships I think runrev is going to be lucky if they are on the 14th page of results with this keyword. Results 1 - 10 of about 157,000,000 for Transcript No relevant links in the first 10 pages. Very common word, text ads referred to college transcripts Results 1 - 10 of about 4,850,000 for revolution transcript. The 7 of the first 10 sites were for relevant websites. There were no text ads displayed. (Perhaps that is a marketing opportunity for someone?) For someone that wants to find out information about Results 1 - 10 of about 22,100,000 for revolution programming Similar results 7 of the first 10 sites are relevant, but the 5th site was about Nintendo's game station... Again no text ads. Results 1 - 10 of about 66,800,000 for revolution language 2 out of the first 10 are relevant. Results 1 - 10 of about 30,000,000 for transcript language. The first 4 links are relevant (for a total of 5 of the first 10) I am not Search Engine Optimizer or anything like that, but it looks to me as the inclusion of the word 'transcript' really narrows the search results and produces more relevant links than just 'revolution' Now I am sure runrev will do their best to update all of their references, but the do not have any control over third party links, plus once Nintendo's Revolution ships I expect runrev to be buried under all of the gaming website links. Todd On Apr 11, 2006, at 6:19 PM, Robert Brenstein wrote: Why introduce confusion and exacerbate a perception of flightiness only to assist a branding effort which accounts for a scenario that never happened? It may be the case that Adobe, Macromedia, Netscape, Apple, Asymetrix, and other companies with strong market research departments are not entirely wrong on this. If you'd like to send me the case studies used internally at these companies to support your argument, it would go a long way in convincing one way or the other. As I said earlier, I don't see the change so significant really in either direction. I presume this was discussed heavily and the decision was not made lightly, although there are pros and cons for either. The only thing that makes me somewhat uncomfortable, on the second thought, is calling a programming language revolution. Kinda odd, considering that it is a common word. May be a compromise could be to retain the name but don't call it be name in the marketing materials, simply referring to the scripting language OF Revolution. I find this more clear than English-like Revolution is the easiest scripting language available. Robert ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Good detective work there Todd. And to tell the truth, I think the same way. Turns out the term 'revScript' has only about 50 hits...h. -Chipp Todd Higgins wrote: Some stats from Google: ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Well, Dan (et al.), I suppose that I personally don't give a flying flaming figurative fig's whatever body-part who calls what what, but... It really would be nice if RunRev could pick a few names and STICK WITH THEM!!! I mean, honest to [EMAIL PROTECTED] every term I teach the course, I don't know WHAT they call the bottom-line product, HOW much the [EMAIL PROTECTED] it costs, what the $(**# it can and cannot do and how the (*C(N)I'm supposed to refer to the )#*$ thing just to order it. Insert expletives and profanities of choice. Doubly so if you are working with a certified FrankenLab... Running a certified sooo yesterday OS like Mac OS 9... I mean, YIKESS!!!This semester alone I sought to purchase DC 10-pack licenses for my whining, etc., students... only to collect funds to discover DC no longer exists... because Media will be... someday,... maybe anyday... maybe not... [EMAIL PROTECTED] only knows when when...and the file format's changed... and, holy [EMAIL PROTECTED] What am I supposed to tell them now, a good two months after I've collected funds...? Makes me even nuttier than I already am. And I KNOW I'm certifiable. But I LIKE Rev...! MIND YOU, RunRev has been MORE THAN GENEROUS in trying to help me/us... I mean, believe it or not, *I* understand... but I do worry about the perception dropped perhaps inadvertently upon my clueless newbies... Judy On Sun, 9 Apr 2006, Dan Shafer wrote: You know, I reacted a bit negatively at first as well. Overnight, I began to think about it a bit more (I clearly need to get out more.) Visual Basic is the name of the IDE and the language. Same with RealBASIC. Then there's Borland's Delphi, which is a development environment for Object Pascal. Hmmm. As I thought about that exception (and others that then popped into memory), I think I get this differentiation. Giving the language and its IDE the same name is a strong way of branding the underlyng product/technology. When you layer something on top of a language that's already in popular use, you generally add some value and then you need to brand, not the underlying language (e.g., Pascal) but your enhancements to it. So you name it something else (e.g., Delphi). Now it makes better sense to me. Not that it had to. But I'm glad it does. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
I started calling it Ringy Dingy Park. That way, whatever telephone/telco conglomerate owns it, I'm right. :-) Dan On 4/8/06, Mark Wieder [EMAIL PROTECTED] wrote: Stephen- Saturday, April 8, 2006, 5:09:14 PM, you wrote: Kinda like I can't say SBC park. I always call it PacBell park. You're in luck. It's ATT park or something these days. I still find myself calling it Candlestick... -- -Mark Wieder [EMAIL PROTECTED] ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution -- ~~ Dan Shafer, Information Product Consultant and Author http://www.shafermedia.com Get my book, Revolution: Software at the Speed of Thought From http://www.shafermediastore.com/tech_main.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Lynn What is the thinking behind this? I am a little put off by the change. Hypercard had hypertalk, supercard had supertalk, director had lingo and Revolution had Transcript. I love the name transcript. My initial reaction was the same, but after sleeping on this, I concluded that the change is not so significant. I mean it is okay to drop the differentiation since the coding is an integral part of using the IDE. It was different with HyperCard since it clearly delineated different operation modes, with scripting being the highest level, and it was possible to lock users out of scripting while still letting them modify the stacks. On the other hand, what is now the programming language of MetaCard? It used to be MetaTalk. Then we started saying Transcript for simplicity, although technically not quite correct since all the revXxxx thingies were not available there while implicitly part of Transcript. I guess I have to say now I program in Revolution using MetaCard IDE. Maybe it would be the right time to have FlipsIDE (what ever happened to it btw?), so IDEs can be switched like skins sort of and further eliminate the distinction of language flavors. Robert ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media
Robert, I guess I'm just resistant to change because I'm still not that happy about it. But after a nights sleep I am more willing to see how it plays out for the long road. There are a lot of changes happening lately so I assume they have a plan and are sticking to it. I guess that's good. Tom On Apr 9, 2006, at 8:29 AM, Robert Brenstein wrote: Lynn What is the thinking behind this? I am a little put off by the change. Hypercard had hypertalk, supercard had supertalk, director had lingo and Revolution had Transcript. I love the name transcript. My initial reaction was the same, but after sleeping on this, I concluded that the change is not so significant. I mean it is okay to drop the differentiation since the coding is an integral part of using the IDE. It was different with HyperCard since it clearly delineated different operation modes, with scripting being the highest level, and it was possible to lock users out of scripting while still letting them modify the stacks. On the other hand, what is now the programming language of MetaCard? It used to be MetaTalk. Then we started saying Transcript for simplicity, although technically not quite correct since all the revXxxx thingies were not available there while implicitly part of Transcript. I guess I have to say now I program in Revolution using MetaCard IDE. Maybe it would be the right time to have FlipsIDE (what ever happened to it btw?), so IDEs can be switched like skins sort of and further eliminate the distinction of language flavors. Robert ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution Thomas J McGrath III [EMAIL PROTECTED] Lazy River Software™ - http://www.lazyriversoftware.com Lazy River Metal Art™ - http://www.lazyriversoftware.com/metal.html Meeting Wear™ - http://www.cafepress.com/meetingwear Semantic Compaction Systems - http://www.minspeak.com SCIconics, LLC - http://www.sciconics.com/sciindex.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Message: 22 Date: Sat, 08 Apr 2006 17:52:17 -0700 From: Jim Ault [EMAIL PROTECTED] (Snip) Meander thru the book store, look at the shelves and see the impact those names have... a variety of reactions, I would imagine. The C++ primer as thick as your arm. Now imagine Revolution snuggled between them in alphabetical order... Revolution in 21 Days Revolution Bible Revolution Cross-Platform Made-Easy Rev Desktop Reference Revolution for Network Administrators Revolution Externals Handbook Revolution-ize Your Office Eye-popping Rev Interfaces Revolution for Dummies (which is when you know you have finally arrived) Jim Ault Las Vegas Brilliant! We need to put out a Revolution for Dummies. Maybe Dan would consider a re-write. He could do it in Transcript--I mean Revolution: Put Revolution at the speed of thought into tText replace Transcript with Revolution in tText revPrintText tText We haven't arrived, but people would think we have, and perception trumps reality. Yet another Jim. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Mark- Saturday, April 8, 2006, 7:32:05 PM, you wrote: No, Candlestick was re-christened Monster Park a couple of years ago, and the 49er's still play there. The Giants play at PacBell, aka SCC, aka ATT, aka ETC ETC ETC Park. I know, but those old habits... Candlestick had some class. I've gotten to like the new ballpark a bit, but it's sort of sterile. -- -Mark Wieder [EMAIL PROTECTED] ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Lynn- Saturday, April 8, 2006, 10:04:03 PM, you wrote: Saturday, April 8, 2006, 3:03:13 PM, you wrote: !!! -- Exclamation would actually be a pretty cool name if you think ...it would probably just remind me of has-been bivalves... Painful, Mark, that certainly was ;-) Sorry... I thought you said exclamnation. Dyxlesia strikes again. -- -Mark Wieder [EMAIL PROTECTED] ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Mark,
I still find
myself calling it Candlestick...
Still?
What do you call that older ballpark down the peninsula?
:{`)
Rob
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Re: Runtime Revolution Ships Revolution Media
You know, I reacted a bit negatively at first as well. Overnight, I began to think about it a bit more (I clearly need to get out more.) Visual Basic is the name of the IDE and the language. Same with RealBASIC. Then there's Borland's Delphi, which is a development environment for Object Pascal. Hmmm. As I thought about that exception (and others that then popped into memory), I think I get this differentiation. Giving the language and its IDE the same name is a strong way of branding the underlyng product/technology. When you layer something on top of a language that's already in popular use, you generally add some value and then you need to brand, not the underlying language (e.g., Pascal) but your enhancements to it. So you name it something else (e.g., Delphi). Now it makes better sense to me. Not that it had to. But I'm glad it does. On 4/9/06, Thomas McGrath III [EMAIL PROTECTED] wrote: Robert, I guess I'm just resistant to change because I'm still not that happy about it. But after a nights sleep I am more willing to see how it plays out for the long road. There are a lot of changes happening lately so I assume they have a plan and are sticking to it. I guess that's good. Tom On Apr 9, 2006, at 8:29 AM, Robert Brenstein wrote: Lynn What is the thinking behind this? I am a little put off by the change. Hypercard had hypertalk, supercard had supertalk, director had lingo and Revolution had Transcript. I love the name transcript. My initial reaction was the same, but after sleeping on this, I concluded that the change is not so significant. I mean it is okay to drop the differentiation since the coding is an integral part of using the IDE. It was different with HyperCard since it clearly delineated different operation modes, with scripting being the highest level, and it was possible to lock users out of scripting while still letting them modify the stacks. On the other hand, what is now the programming language of MetaCard? It used to be MetaTalk. Then we started saying Transcript for simplicity, although technically not quite correct since all the revXxxx thingies were not available there while implicitly part of Transcript. I guess I have to say now I program in Revolution using MetaCard IDE. Maybe it would be the right time to have FlipsIDE (what ever happened to it btw?), so IDEs can be switched like skins sort of and further eliminate the distinction of language flavors. Robert ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution Thomas J McGrath III [EMAIL PROTECTED] Lazy River Software™ - http://www.lazyriversoftware.com Lazy River Metal Art™ - http://www.lazyriversoftware.com/metal.html Meeting Wear™ - http://www.cafepress.com/meetingwear Semantic Compaction Systems - http://www.minspeak.com SCIconics, LLC - http://www.sciconics.com/sciindex.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution -- ~~ Dan Shafer, Information Product Consultant and Author http://www.shafermedia.com Get my book, Revolution: Software at the Speed of Thought From http://www.shafermediastore.com/tech_main.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Bravo, congratulations, and kudos :) Lynn Fredricks [EMAIL PROTECTED] wrote in message news:[EMAIL PROTECTED] Runtime Revolution Ships Revolution Media ... Runtime Revolution also introduces new support and learning forums at http://forums.runrev.com. The new forums are set up by level so that those new to rich media can find exactly the information they want and need to extend their skill sets. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Bravo, congratulations, and kudos :) Lynn Fredricks [EMAIL PROTECTED] wrote in message news:[EMAIL PROTECTED] Runtime Revolution Ships Revolution Media ... Runtime Revolution also introduces new support and learning forums at http://forums.runrev.com. The new forums are set up by level so that those new to rich media can find exactly the information they want and need to extend their skill sets. Nice. Are the forums intended to replace this list or as an additional service? I hope the latter. Also, I find the following paragraph in the pr curious: Step up to Revolution scripting. English-like Revolution is the easiest scripting language available - easier than Javascript or Flash ActionScript. Yet Revolution features all the modern language features that any developer would expect. Is Transcript now called Revolution as well or was it just a simplification for the press? Robert ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Bravo, congratulations, and kudos :) Lynn Fredricks Thanks Bill! Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Hi Robert, Nice. Are the forums intended to replace this list or as an additional service? I hope the latter. http://forums.runrev.com/phpBB2/viewtopic.php?p=209#209 Also, I find the following paragraph in the pr curious: Step up to Revolution scripting. English-like Revolution is the easiest scripting language available - easier than Javascript or Flash ActionScript. Yet Revolution features all the modern language features that any developer would expect. Is Transcript now called Revolution as well or was it just a simplification for the press? The language is now Revolution. Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Lynn.. Wow. I was surprised to see your answer that the scripting language Transcript is being renamed Revolution. How then will it be differentiated from the product? Or won't it? Intriguing. Not criticizing, just wondering and a bit bewildered. On 4/8/06, Lynn Fredricks [EMAIL PROTECTED] wrote: Hi Robert, Nice. Are the forums intended to replace this list or as an additional service? I hope the latter. http://forums.runrev.com/phpBB2/viewtopic.php?p=209#209 Also, I find the following paragraph in the pr curious: Step up to Revolution scripting. English-like Revolution is the easiest scripting language available - easier than Javascript or Flash ActionScript. Yet Revolution features all the modern language features that any developer would expect. Is Transcript now called Revolution as well or was it just a simplification for the press? The language is now Revolution. Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution -- ~~ Dan Shafer, Information Product Consultant and Author http://www.shafermedia.com Get my book, Revolution: Software at the Speed of Thought From http://www.shafermediastore.com/tech_main.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Lynn- Saturday, April 8, 2006, 8:18:17 AM, you wrote: Is Transcript now called Revolution as well or was it just a simplification for the press? The language is now Revolution. !!! -- -Mark Wieder [EMAIL PROTECTED] ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Lynn What is the thinking behind this? I am a little put off by the change. Hypercard had hypertalk, supercard had supertalk, director had lingo and Revolution had Transcript. I love the name transcript. Thank you, P.S. Congratulations on the Rev Media release. Way to go. Tom On Apr 8, 2006, at 11:18 AM, Lynn Fredricks wrote: The language is now Revolution. Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd Thomas J McGrath III [EMAIL PROTECTED] Lazy River Software™ - http://www.lazyriversoftware.com Lazy River Metal Art™ - http://www.lazyriversoftware.com/metal.html Meeting Wear™ - http://www.cafepress.com/meetingwear Semantic Compaction Systems - http://www.minspeak.com SCIconics, LLC - http://www.sciconics.com/sciindex.html ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Wow. I was surprised to see your answer that the scripting language Transcript is being renamed Revolution. How then will it be differentiated from the product? Or won't it? Intriguing. Not criticizing, just wondering and a bit bewildered. This is one of those situations where the lack of differentiation will reinforce the brand. Most new customers wont have any preconceptions based on the language Transcript, but they would if we decided to change the name a year from now. Name changes can be rough, but, almost anyone who would recognize transcript is engaged enough in the community not to be completely confused by this name change. Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
The language is now Revolution. !!! -- Exclamation would actually be a pretty cool name if you think about it :-) Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Funny about things like that, though. Think about Dan and other writers who have written about the language that are going to have to decide to replace all references in works published... or steadfastly still use the term Transcript? I think, among this bunch, this will be the case. Kinda like I can't say SBC park. I always call it PacBell park. Sony Records is still CBS to me. hey but I'm not the marketing guy. Good luck with all the products! Wow. I was surprised to see your answer that the scripting language Transcript is being renamed Revolution. How then will it be differentiated from the product? Or won't it? Intriguing. Not criticizing, just wondering and a bit bewildered. This is one of those situations where the lack of differentiation will reinforce the brand. Most new customers wont have any preconceptions based on the language Transcript, but they would if we decided to change the name a year from now. Name changes can be rough, but, almost anyone who would recognize transcript is engaged enough in the community not to be completely confused by this name change. Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd -- stephen barncard s a n f r a n c i s c o - - - - - - - - - - - - ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
On 4/8/06 5:09 PM, Stephen Barncard [EMAIL PROTECTED] wrote: Funny about things like that, though. Think about Dan and other writers who have written about the language that are going to have to decide to replace all references in works published... or steadfastly still use the term Transcript? I think, among this bunch, this will be the case. Kinda like I can't say SBC park. I always call it PacBell park. Sony Records is still CBS to me. hey but I'm not the marketing guy. Good luck with all the products! Dan Shafer to Lynn Fredricks: Wow. I was surprised to see your answer that the scripting language Transcript is being renamed Revolution. How then will it be differentiated from the product? Or won't it? Intriguing. Not criticizing, just wondering and a bit bewildered. And then think about programming in FoxPro, FileMaker, Flash (brand names identified with the programming language) as opposed to flavors of C, Pascal, (Borland, etc) Environs like Dreamweaver, GoLive... Meander thru the book store, look at the shelves and see the impact those names have... a variety of reactions, I would imagine. The C++ primer as thick as your arm. Now imagine Revolution snuggled between them in alphabetical order... Revolution in 21 Days Revolution Bible Revolution Cross-Platform Made-Easy Rev Desktop Reference Revolution for Network Administrators Revolution Externals Handbook Revolution-ize Your Office Eye-popping Rev Interfaces Revolution for Dummies (which is when you know you have finally arrived) Jim Ault Las Vegas ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Stephen- Saturday, April 8, 2006, 5:09:14 PM, you wrote: Kinda like I can't say SBC park. I always call it PacBell park. You're in luck. It's ATT park or something these days. I still find myself calling it Candlestick... -- -Mark Wieder [EMAIL PROTECTED] ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Lynn- Saturday, April 8, 2006, 3:03:13 PM, you wrote: !!! -- Exclamation would actually be a pretty cool name if you think ...it would probably just remind me of has-been bivalves... -- -Mark Wieder [EMAIL PROTECTED] ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
On Apr 8, 2006, at 7:16 PM, Mark Wieder wrote: Kinda like I can't say SBC park. I always call it PacBell park. You're in luck. It's ATT park or something these days. I still find myself calling it Candlestick... No, Candlestick was re-christened Monster Park a couple of years ago, and the 49er's still play there. The Giants play at PacBell, aka SCC, aka ATT, aka ETC ETC ETC Park. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Re: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
There is a standing joke among locals on our island of Kauai, where with 2 hurricanes in 20 years, hotels have changed hands and names so many times that no one can ever remember what actual location anyone is talking about anymore. Since the hotels are also used as landmarks we have these crazed conversations that go like this: #1 It's just past the Aston... #2 Aston? I think you mean Kauai Sands, right? #3 No, they sold Kauai Sands, it's now Kapaa Shores #4 Oh, I didn't know that... Everyone breaks out laughing, but still mildly confused -- what place were you talking about, really? Given that this problem already exists where xTalk = all hotels, hypertalk is a dead hotel, Supertalk is a different hyperTalk that is still alive but only lives on the apple side of the island, and transcript is an xTalk that is an advancement over hypertalk but is not supertalk that lives where all fruits grow big blur... When my support team for the new dedicated server at ServePath asks what's that code you use on your web server? I'm *already* saying to them oh that's Revolution. I'm with Lynn this one: we will love coding, henceforth, in Revolution, I will know exactly where the hotel is and who owns it and I can give directions clearly and everyone I talk to knows exactly what I'm talking about: #!/usr/local/bin/revolution On Apr 08, 2006, at 12:03 PM, Lynn Fredricks wrote: The language is now Revolution. !!! -- Exclamation would actually be a pretty cool name if you think about it :-) Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
RE: Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Saturday, April 8, 2006, 3:03:13 PM, you wrote: !!! -- Exclamation would actually be a pretty cool name if you think ...it would probably just remind me of has-been bivalves... Painful, Mark, that certainly was ;-) Best regards, Lynn Fredricks Worldwide Business Operations Runtime Revolution, Ltd ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
Runtime Revolution Ships Revolution Media; Announce Revolution Forums
Runtime Revolution Ships Revolution Media New Interactive, Rich Media Product for Designers April 8, 2006. Edinburgh, Scotland. Runtime Revolution Ltd, the leader in multi-platform rich media and application development tools, announces the release of Revolution Media. In addition, Runtime Revolution introduces new support forums for all products, including specialized, per-project forums for Revolution Media. Revolution Media lets digital production designers, artists and interactive media specialists create rich media projects, then deploy them on Mac OS X and Windows - all from the same project. There is no easier path to interactive media for graphics designers. Revolution Media includes features that designers want: Easy visual creation of media projects and utilities. Drag-create visuals: buttons, windows, information boxes, lists, players and more. Projects and utilities can be played back against a customizable backdrop - using Revolution Player - on Windows and MacOS X. Step up to Revolution scripting. English-like Revolution is the easiest scripting language available - easier than Javascript or Flash ActionScript. Yet Revolution features all the modern language features that any developer would expect. Stunning blending and transitions. All objects, from buttons to windows, can have animated, interactive blending and transparency, with over 20 new blend modes. Supports windows of any shape and effects on windows/dialogs, including alpha masks. Powerful media engine with anti-aliased vector support. New anti-aliased vector graphics presentation layer. Supports advanced QuickTimeT interactivity for playback of video, audio and more. Text-to-Speech, video/audio capture, printing, and loading/displaying media from a website barely scratch the surface on what projects can include. Focused Starter Projects. Take a stack of graphics and transform them into a slideshow presentation, kiosk or artist's digital portfolio. Turn your pictures instantly into a point-and-click adventure game. It comes with source code of all four templates you can modify for your own projects. Revolution Media costs $49. Learn more about Revolution Media at http://revmedia.runrev.com. Media can also be upgraded to Revolution Studio and Revolution Enterprise. Runtime Revolution also introduces new support and learning forums at http://forums.runrev.com. The new forums are set up by level so that those new to rich media can find exactly the information they want and need to extend their skill sets. About Runtime Revolution Founded in 1997, Runtime Revolution focuses on bringing user-centric software development to all major platforms: Windows, Macintosh, Linux, and Unix. The company is based in Edinburgh, Scotland. For more information on Runtime Revolution, please visit the company on the web at http://www.runrev.com or http://www.tenthumbstypingtutor.com. ___ use-revolution mailing list use-revolution@lists.runrev.com Please visit this url to subscribe, unsubscribe and manage your subscription preferences: http://lists.runrev.com/mailman/listinfo/use-revolution
