To representatives of the US dairy industry:

Thank you for providing your e-mail address at www.dairy.com, which I
find to be an excellent web site.

As you know, the Congress in 1988 declared the International System of
Units (the modernized metric system) to be the preferred system of
measurement for trade in the United States. Parts of the US beverage
industry have long since responded to the metric call by marketing many
of its products, both nonalcoholic as well as alcoholic, in metric
sizes. Why hasn't the trend to metric "got milk?"?

I am writing, as a consumer of US dairy products, a US citizen, and as a
member of the US Metric Association, to support the US dairy industry's
joining their nondairy counterparts in sizing their products in metric
measurement units. Since the liter especially has been a recognizable
unit of beverage measure to the American public for 25 years,  a move by
the dairy industry towards metric would be an acceptable change for
consumers. It would also speed the day in which the US adopts the SI
system and will be able to deal in the global economy unencumbered by
its current "system" of measurement, which, as far at the rest of the
world is concerned, is an orphan system.

Please consider converting your liquid products to 250 mL, 500 mL, 1
liter, 2 liter, and 4-liter sizes. I drink a lot of milk myself, and
would certainly rather buy it by the 4-liter, instead of the 3.785
liter, bottle!

Thanks very much for your kind assistance.

Sincerely,
-- 
Paul Trusten, R.Ph.
3609 Caldera Boulevard, Apt. 122
Midland TX 79707-2872 USA
(915)-694-6208
[EMAIL PROTECTED]

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