-Caveat Lector-

 http://tompaine.com/opinion/2001/07/12/3.html

IS THE CORPORATION OBSOLETE?
Corporate Irresponsibility? Predatory Behavior? Blame the Charter -- and
Rewrite it

Jonathan Rowe is a fellow at the Tamales Bay Institute and a contributing
editor of the Washington Monthly.

Editor's Note: This piece originally appeared in the Washington Monthly. It
is reprinted with permission.

It is a sign of immersion that the thing immersed doesn't notice. The fish,
famously, is not aware of water. Dick Cheney and George W. Bush cannot see
past their allegiance to the oil industry because it's all they know --
their water.

So it is with the corporation. Over the last century and a half, the
corporation has become the dominant institution of American life, the
"envelope of existence," as one writer put it. It defines work,
entertainment, politics, transportation, the way people think about their
bodies and the world. Increasingly it dominates the cognitive environment
of
daily life. For all the kvetching about government, the corporation
permeates our lives in much more basic ways.

Yet the more pervasive the corporation becomes, the less we seem to notice.
It's just the way things are, the new normal, and rapidly it is becoming
the
norm for the entire world. This has been the subtext of recent trade
agreements, and the implicit agenda that has inspired the opposition to the
World Trade Organization. Protestors in Seattle and elsewhere have not been
opposing trade per se. One might as well oppose the morning. The issue
rather is who controls this trade, under what terms and to what ends.

As it has evolved over the last 150 years, the American corporation is more
than just a mode of business. It is an agenda, the organizing principle for
an entire society -- the embedding in the institutional matrix of the
single-minded quest for monetary gain. Apologists may protest to larger
aims, or at least effects. But the soul of the corporation is the charter,
and corporate charters speak for themselves. They say that the company
exists to make money and for no other reason. The question today is whether
that governing concern is large enough to serve as organizing principle for
the entire world.

The question may seem eccentric, even naove, in these economically
triumphant times. Yet back in the days when the corporation was still new
and its impact clear, the question was of obsessive concern. President
Lincoln expressed this in a 19th-century version of Eisenhower's
military-industrial complex speech. "Corporations have been enthroned,"
Lincoln said. "An era of corruption in high places will follow ... until
wealth is aggregated in a few hands ... and the Republic is destroyed."

Lincoln knew a thing or two about threats to the Republic. The question
continued as farmer-populists and Progressives led the drive for
regulations
and restraints. Presidents Theodore Roosevelt, Taft, and Wilson all called
for federal chartering of large corporations, as Madison, with unusual
foresight, had urged at the Constitutional Convention. Roosevelt even
created a Federal Bureau of Corporations because of these concerns.

But soon enough the corporate economy became simply "the economy" in the
majestic singular. It was helped greatly by a fledgling advertising
industry, which cast it in friendly and even patriotic terms, and by an
economics profession that served as apologist and booster. Most important
of
all, prosperity had a quieting effect -- the sedation of Huxley's Brave New
World as opposed to the statist oppression of Orwell's 1984. The 1990s were
such a time, of course. But as regularly happens, the wheel is turning once
again. The stock market is no longer a money machine for the masses, and
the
jazzy new technology -- the microchip -- is becoming a bit old hat.

The energy situation, moreover, has brought dirty old industries such as
oil
and coal back to center stage. After Clinton's off-and-on embraces, the
Bush
administration has seized the role of Monica to the suits. At the same
time,
corporations are showing a degree of raw aggression that is unsettling to
say the least. They are claiming new territory in virtually every dimension
of existence, from the personal space that is assaulted by huckstering and
cell phones to the Star Wars initiative, which will stake a commercial
claim
to the farthest reaches of outer space. They are taking control of the
quest
for knowledge at universities, and are moving even to claim the gene pool
and the processes of life itself.

Perhaps this helps explain why the looming invasion of oil companies into
the nation's parks and wilderness areas has become so symbolically charged.
It captures in a single image what is happening already in American life.
Put all this together, and it is not surprising that there are efforts to
revive the debate that was aborted a century ago and to inquire into the
nature of the institution that the United States is seeking to launch into
a
global role. The issue here is not the market economy or the free
enterprise
system, though journalists inevitably will cast it that way. Rather, it is
the institutional machinery the government has created to dominate that
system.

A New Deal

One sign of the renewed debate is the recent book by Jack Beatty, called
Colossus: How the Corporation Changed America. After a decade or more of
how-to-make-a-million books, it is significant that someone of Beatty's
stature has stepped back and attempted to put the corporation into a
broader
social and economic frame. Beatty is an editor at the Atlantic, and his
work
shows the best voice of that magazine -- temperate, fair-minded, but with a
strong ethical compass. Through anthology and essay, Beatty argues that a
disposition toward worldly lucre runs deep in the United States. It took
root here with the Puritan settlers and found ultimate expression in the
modern corporation.

In the contest between God and Mammon, it wasn't even close. Yet as the
vehicle for these pecuniary urgings, the corporation posed a big dilemma.
On the one hand, it became a prodigious engine of "prosperity" as
conventionally defined. Yet it also represented a concentration of power
beyond anything the Founders envisioned -- and power was the very thing
they strove mightily to subdue. It was their demon, the thing they found
"ultimately corrupting," as historian Bernard Bailyn put it.

Yet here it was, the thing Madison and the others dreaded most, arisen
through the cracks in their own system and bearing gifts that the populace
could not resist. The result was a bipolar national psyche, which Beatty
illustrates through a host of contemporary accounts, from John D.
Rockefeller's ruthless empire-building to the repercussions of the more
recent leveraged buy-out craze. Beatty's answer is the one John Kenneth
Galbraith formulated in the '50s: countervailing power. The centralized
economic power of the corporation requires institutional counterweights in
the form of a strong federal government, as well as labor unions and
organized citizen groups.

Countervailing power is a brooding Madisonian concept that extends the
constitutional principle of checks and balances to the unanticipated gap in
the design. (Decades ago, a young Ralph Nader took the idea to heart.) As
Beatty says, it is the missing element in debates over the global economy.
Competition for global market share will not ensure that other needs are
met; in fact, it practically ensures that they won't. If corporations are
going to have free rein on a global level, then there must be a
counterbalance -- a "New Deal for the global economy" -- to protect the
environment, establish labor standards, temper the rush toward genetic
engineering, and so on.

This is a suggestive idea, and something like it is bound to come. Yet as
Beatty himself points out, the New Deal served largely to save corporate
capitalism from its own excesses. The World Trade Organization, which is
run
primarily for its corporate constituents, is the first step toward the new
global order, and not exactly a promising one. Already Philip Morris has
gotten behind the idea of a global treaty on tobacco marketing. One
suspects
its goal is not to put itself out of business.

There will always be a need for cops on the beat, for corporations as for
real people. We can work for an arrangement that is more than a global
version of the company town. There's a particular need to reestablish
boundaries between corporations and the rest of life -- to declare
particular realms (such as childhood and aspects of the gene pool)
off-limits. But while we construct a system of external restraint, it would
be wise to inquire into the nature of the entity that requires all this
policing.

The question requires a shift of mental gears. The corporation has attained
an almost metaphysical stature in American life -- an apotheosis of the
market rather than just a contrivance of fallible humans. Yet the process
by
which the modern corporation came about does not square with this exalted
status.

In fact, the story of the corporation is practically a primer of
contemporary right-wing demonology. Outlandish public subsidy, industrial
policy, judicial activism, revenue-mongering by corrupt politicians -- it's
all here. As for unintended consequences, nothing the government has
created
has produced so many.

>From Monasteries to Monopolies

The first corporations in the Western tradition were monasteries, boroughs,
guilds, and the like. They were vehicles of community and social cohesion;
they sought to restrain the tendencies toward self-seeking -- not provide
an
institutional amplifier for them. By the time of the American Revolution,
this form had evolved into a kind of franchise, chartered by the
legislature
to perform a specific public function, such as running a toll road or a
bridge. These early business corporations were limited in size and scope;
and there was little reason to suspect that such creatures of the state
would one day become the dominant institutions in it.

Thus there is no provision in the Constitution for the large business
corporation. The Founders thought they were dealing with a polity of
individuals organized as interests. The corporation was an extension of the
government, and thus would be restrained by the checks and balances by
which
they sought to hold institutional power in check. That assumption fell
apart
in the period that came to be described as "Jacksonian Democracy." The
practice of granting charters one by one through legislation had given rise
to corruption and abuse, and the Jacksonians opened up the corporate form
to
all comers, through general incorporation laws.

But their aim was to bust up monopolies, not to absolve corporations of the
responsibilities that came with the license to operate in that form. A
corporate charter bestows an extraordinary privilege -- exemption from
common-law rules of personal responsibility. It enables the owners of the
corporation to say in effect, "I didn't do it, your honor. The corporation
did." People still believed that those so privileged owed something to
society in return. "While the rights of private property are sacredly
guarded," wrote Jacksonian Chief Justice Roger Taney in 1837, "we must not
forget that the community also has rights."

Accordingly, free-incorporation laws typically included limits on the size
and scope of the corporation. Some expired after a given period, like
broadcast licenses today. The existence of such charter restrictions was
why
Rockefeller and others resorted to secret trust agreements to construct
their corporate empires; their charters wouldn't let them purchase stock in
other companies.

That's where things stood until a New Jersey governor by the name of Leon
Abbett came on the scene. Abbett was what rightward polemicists today would
call a "revenue-hungry politician." Where others saw dangerous
agglomerations of economic power, he saw money for the state's coffers --
along with under-the-table emoluments for himself. Abbett proceeded to
rewrite New Jersey's corporate-charter laws to make them a little like a
Liberian flag of convenience. Pay the fee and you could do pretty much
whatever you wanted. By 1900, New Jersey chartered some 95 percent of the
nation's major corporations.

More than one could play this game, however. Delaware soon outbid New
Jersey -- in part by insulating managers from pesky shareholders -- and
ultimately won the ensuing race to the bottom. Today, a fair portion of the
world's largest corporations exist in file drawers in law offices in
Wilmington. This means that the ground rules for the major players in the
global economy have been constructed largely to fill the revenue needs of
one of the nation's smallest states -- and were drafted by corporate
lawyers
for the benefit of their clients. (In Delaware, for example, corporate
officers are fully indemnified for all court costs and settlements and thus
are insulated from civil and criminal responsibility.)

Meanwhile the visible hand of government was providing subsidies on a scale
that would cause the most prolific pork-barreler of today to blush. The
first truly national corporations were the railroads, and they began with
the help of large government land-grants, along with capital infusions,
free
surveying, and federal troops dispatched to rout the natives when
necessary.
An activist Supreme Court played a big role as well. In Santa Clara County
vs. Southern Pacific Railroad Company, decided in 1886, the court declared
that corporations are "persons" within the terms of the 14th Amendment and
thus are entitled to full constitutional protection.

The court cited no precedent for this assertion, nor even justification. It
did "not wish to hear argument on the question," it said. Some 50 years
later, Justice Hugo Black observed that "Neither the history nor the
language of the 14th Amendment justify the belief that corporations are
included within its protection." Nevertheless, a constitutional provision
designed to ensure the rights of the most vulnerable citizens -- former
slaves -- became a protection to the most powerful instead.

Among other things, this left states helpless to counter the
charter-mongering of New Jersey. Absent Santa Clara, other states might
conceivably have refused to honor the degraded New Jersey charters. But
since corporations were now "persons," the court eventually held that other
states didn't have that choice. The only alternative was to try to curb the
worst abuses of these new juggernauts. Thus was born the federal regulatory
apparatus -- antitrust laws, the Interstate Commerce Commission, pure food
and drug laws, and the rest. In other words, the federal regulatory state
didn't leap unbidden from the imaginations of statist schemers. It was
largely a response to the corporate economy, and to the urbanization that
came with it. Then, as now, a corporate economy and a centralized state go
hand in hand.

Charting a New Course

There's a case to be made that the emergence of the current form of
corporation, while not pretty, served a useful end. It mobilized the
entrepreneurial and managerial energies that filled a sprawling continent
and tapped its vast resources. The job could have been done better and with
more attention to long-term implications. Still, it did get done; and given
the circumstances of the 19th century, perhaps it was better to err on the
side of permissiveness.

But the corporate form that emerged from the 19th century is essentially an
engine of appetite. It takes the romantic individualism of that era and
transplants it into an institutional machinery geared exclusively to
self-enhancement, without regard to implications for the context in which
it
grows. That is a definition of a cancer; and while it didn't seem to matter
much in the 19th century -- so much space to conquer, so many resources to
tap -- today that is no longer the case. Where once there was an abundance
of social and environmental space to absorb the side effects of large-scale
enterprise, today the sponge is getting full. A cell-phone purchase may
bring happiness (or whatever) to the purchaser but misery to many others
who
must share the coffee shop or subway car while the caller yaks. The
purchaser of the SUV might get to feel like a suburban cowpoke, but
everyone
else gets less space on the road, more brutal crashes, and tighter gas
supplies as well.

On a larger scale, the implications of genetic engineering, global warming
and the rest push the boundaries of human life itself. In conventional
economic terms, the externalities of corporate enterprise are starting to
outweigh the internalities -- the negative side effects of production and
consumption are becoming larger than the presumed benefits to the parties
immediately involved. Yet the corporation has evolved to maximize such
externalities; when it shifts costs onto the social structure or the
environment, then its own bottom line increases.

In a global economy, this chain of unintended consequence extends to all
corners. The organizing principle of the corporation becomes the mode of
governance of human life itself. So it is not extraordinary to ask whether
the version of the corporation that emerged in 19th-century America, with
the help of activist judges and pork-barreling, revenue-hungry politicians,
is adequate to the challenges of the 21st. To put this another way, if the
government is as stupid as our friends on the right contend, then might it
not have made a few mistakes in the form of corporation that it launched
upon the world?

There are people who dispute the premise of the question, of course. Milton
Friedman and others contend that corporations should not concern themselves
with anything besides making money. They serve humanity best when they
serve
themselves most. Most of us probably have known people like that, and they
weren't the kind we'd want to fill the world with -- especially if they
were
the size of Exxon or Microsoft. A more serious objection is that
corporations can do ample good already, given enlightened management (which
is no small given). Yes, the corporate-responsibility movement is to be
applauded. But it is vulnerable in the extreme -- to Wall Street pressures,
the passing of an inspired leader, corporate takeovers, the downward pull
of
less conscientious competitors. When competitors move production to
low-wage
sweatshops abroad, even the most well-meaning maker of dungarees or
sneakers
eventually has to follow.

In this world the wicked often do prosper. As long as the corporate charter
says that making money is the corporation's only objective, a CEO invites
shareholder lawsuits if he or she pursues other goals. By contrast, if we
built a larger mission right into the governing document -- the corporate
soul -- as in the old days, then the good guys would have a stronger hand.
When broadcasters were held to a community-service standard as a condition
of their licenses, news departments flourished. A more permissive regime
has
enabled broadcast corporations to score financially, especially in radio.
Public service has not fared as well.

Perhaps the answer lies in different kinds of corporations -- new
institutional tools designed for different tasks. There could be one type
for small start-up firms that need lots of room for experiment and risk. As
a company grew larger the society could expect more of it. Concerns for the
environment, workers, local communities, and the rest could become warp and
woof of the charter -- the basic contract with the community -- so that
CEOs
would not be dragged constantly down to the lowest common denominator.

In this approach, we could do away with much bureaucratic regulation, such
as the mountainous economic sophistry that attends antitrust litigation
today. If the charter said a company could grow only so big, or control
only
so much market share, that's how big it could grow. Moreover, if the
charter
required corporations to take responsibility for some of the costs they now
"externalize" upon the rest of us, they could use their own ingenuity to
meet those responsibilities in the most efficient manner. Entrepreneurial
energies would still prevail, only in more directions. Already, such
measures as pollution taxes and fees turn environmental cleanup into a
bottom-line mandate. Charter revision could accomplish the same thing
on a larger scale.

Whatever the exact approach, it is time for the corporation to grow up.
If it is to keep the legal status of a person, then it should accept the
responsibilities that we expect of persons as they mature. A corporation,
declared Chief Justice John Marshall, is but "an artificial being,
invisible, intangible, existing only in contemplation of law." It is a
social creation, a projection of the society's values and aspirations. As
the creator, so the creation -- and the time is long overdue to ask whether
the two still match.

Reprinted with permission from the Washington Monthly. Copyright by the
Washington Monthly Company, 733 15th St. NW, Suite 1000, Washington, DC
20005. (202) 393-5155.

Originally published at:
http://www.tompaine.com/opinion/2001/07/12/3.html

 1999-2001 The Florence Fund

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  ............................................
  Bob Olsen   Toronto   <[EMAIL PROTECTED]

  "Corporations have been enthroned, an era of
  corruption in high places will follow ...
  until wealth is aggregated in a few hands...
  and the Republic (democracy) is destroyed."
                               Abraham Lincoln
  ............................................

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