Electronic Telegraph
Sunday 17 September 2000
Mark Reason



MARIE-JOSE PEREC variously known as the Diva, the Black Gazelle or
completely bonkers, has gone into Garboesque seclusion at these Olympics.
Perec apparently believes that the world's media want to re-master her
digitally so that she is available for 24-hour transmission. Consequently,
she has barricaded her hotel room and is on the point of refusing to order
French fries in case they contain hidden NBC micro-chips.
There is something Grace Jones-like about the defending Olympic 400 metres
champion, although Perec herself claims to be more like a Parisian Michael
Jordan. The Diva's terror of television has not prevented her from turning
nasty in the past when her sponsor's logo did not show up on screen during
an interview. It seems that she wants to have her gateau and eat it.

Perec's former coach, Francois Pepin, says: "She has a big ego and she
thinks she is at the centre of the world." Former training partner, Ato
Boldon, reckons that 'Miss Guadaloopy' left their training group because she
ceased to be the centre of attention. What then would Perec make of Muhammad
Ali's mantra on greatness which runs "Don't look down on those who look up
to you"?

This supremely gifted athlete and holder of the French Legion d'Honneur has
not even succeeded in her determination not to be anybody's puppet. The
French TV show Les Guignols, a Gallic Spitting Image, has already turned
Perec into a Marie Antoinette of marionettes.

Yet for all her posturing, perhaps Perec is not quite as paranoid as she
seems. The accreditation of 15,000 print journalists and the provision of
25,000 wireless units is some indication that there might be a few interview
requests during these Games. But it is the 4,800 kilometres of optical fibre
between Olympic venues and the International Broadcast Centre which really
demonstrate the power base of these Games.

One official said: "I reckon there's nobody left in the USA. NBC has been
given 3,000 accreditations for these Games and that's not including the
support group already in place in Sydney. Fiji have two people accredited."

The NBC representation is seven times bigger than the whole of the Great
Britain Olympics team, including 200 officials. The American broadcaster is
a monster that wants to take a sound-bite out of anyone who moves although,
ironically, getting a comment out of NBC involves being passed along a long
human chain before inevitably ending up with an answer machine.

No wonder Perec sees a hidden camera in every baguette. The Big Brother
aspect of the Olympics is now even incorporated into some of the events. The
boxing venue has been fitted with four surveillance cameras costing about
£60,000, which will hover above the judges and record all the their
movements as they press the buttons to record scoring hits during bouts.

The only sane spot amid all this visionary madness is to be found on
Australia's Channel Ten. Because Australia's Olympic broadcasting rights are
owned by Channel Seven, the rival network has come up with a strategy called
The Gap.

It works like this. Just before Ian Thorpe dives into the pool, an
announcement on the screen will advise viewers to switch to Seven while Ten
incorporates a seven-minute break into its programming. The network has
scheduled 10 such seven-minute breaks and one of them is the final of the
women's 400 metres.

Will Perec's persecution never end. It was bad enough being a puppet, but no
onedeserves to be a dill pickle filler between Homer Simpson hamburgers.

Eamonn Condon
WWW.RunnersGoal.com


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