LIVE EXPERT Q&A The Dangerous Illusion: Denormalization, Performance and Integrity
SPEAKER: Fabian Pascal, author and database industry critic WHEN: Tuesday, December 11th at 1:00 PM EST (18:00 GMT) ***** This Live Expert Q&A is sponsored by SoftTree Technology ***** LIMITED TIME OFFER: Get a licensed copy of DB Tools 4 for only $489 or download and try it free. This all-in-one package contains full set of administration and development tools for Oracle databases: database monitoring, tuning, auditing, analyzing, reporting, benchmarking, exporting, coding, debugging, profiling, reverse-engineering, browsing, comparing schema objects and more... Visit: http://www.SoftTreeTech.com ******************************************************************** THE EVENT Readers of Fabian Pascal's "Against the Grain" column are familiar with his style, as he confronts and challenges the database industry's status quo. He uses his thorough understanding of database technology to confront the misconceptions he sees. Apply this style to the live event format, and the result is an hour that will not disappoint. Be sure to mark your calendar and join us Tuesday. Pre-register for this event today: http://searchdatabase.techtarget.com/onlineEvents/0,289675,sid13,00.html EVENT PREVIEW FROM FABIAN PASCAL: The common position in the database industry is: "Normalizaton is fine and dandy in theory, but we live in the real world and I cannot get acceptable performance with fully normalized databases." But does the concept of "denormalization for performance" make sense? What is more, denormalization proponents completely ignore the integrity implications. In fact, they are not even aware that denormalization imposes an integrity control burden and even if they were, they can't formulate the necessary constraints. Not only is the control burden prohibitive (or even impossible in SQL), but if the necessary constraints were applied, they would cancel out performance gains, if any! Make plans now to visit this not-to-be-missed event. Pre-register today at: http://searchdatabase.techtarget.com/onlineEvents/0,289675,sid13,00.html ABOUT THE SPEAKER Fabian Pascal has a national and international reputation as an independent technology analyst, consultant, author and lecturer specializing in data management. He was affiliated with Codd & Date and for more than 15 years held various analytical and management positions in the private and public sectors, has taught and lectured at the business and academic levels, and advised vendor and user organizations on database technology, strategy and implementation. He is founder and editor of Database Debunkings, a Web site dedicated to dispelling prevailing fallacies and misconceptions in the database industry. ***************** WIN AN XBOX - HELP YOUR PEERS Tell your colleagues, peers and staff about searchDatabase - and an XBox Video Game System could be yours. Click here for info on how to win: http://searchdatabase.techtarget.com/referFriendContest/1,290949,sid13,00.html?promo_code=xbox ***************** If you no longer wish to receive this newsletter simply reply to this message with "REMOVE" in the subject line. Or, visit http://searchDatabase.techtarget.com/register and adjust your subscriptions accordingly. If you choose to unsubscribe using our automated processing, you must send the "REMOVE" request from the email account to which this newsletter was delivered. Please allow 24 hours for your "REMOVE" request to be processed.
