Stovers,
I am searching for a report seen in the past couple of months regarding the marketing potential of stove demonstrations (resulting in a 4% sales rate among "participants") and stove trial periods (resulting in up to 80% sales rate). I think the study was done in India. Can anyone help me find that study?

Paul

Doc  /  Dr TLUD  /  Prof. Paul S. Anderson, PhD
Email:  psand...@ilstu.edu
Skype: paultlud      Phone: +1-309-452-7072
Website:  www.drtlud.com

On 1/17/2014 6:31 AM, Chris McKinney wrote:

Hi Dr. Anderson,

We met at the gasifier stove camp at KIRDI on the 13^th . First, just wanted to say thanks for putting the whole thing on, it was quite informative and valuable.

In your remarks at the meeting, you mentioned a couple studies showing the marketing potential of stove demonstrations (resulting in a 4% sales rate among "participants") and stove trial periods (resulting in up to 80% sales rate). I believe you cited these studies as part of Awamu's motivation for pursuing the Uganda community test program. Can you tell me the origin of these studies, or where I can find them? I'd be very interested to read more.

Thanks again for your enthusiasm at the meeting, and for your help!

Cheers,

*chris mckinney*
market research/field testing intern
burn* | *life. saving. stoves
M:+254 708 297 931 <tel:%2B254%20786%20853%20933>
skype: mckincr
web <http://www.burnmanufacturing.com/> | facebook <https://www.facebook.com/BURN.Manufacturing> | linkedin <http://www.linkedin.com/profile/view?id=11871832&trk=nav_responsive_tab_profile> | directions <http://www.burnmanufacturing.com/index.php/contact-us/visit>


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