>From www.packexpo.com. 500 ml designer water is well entrenched by now, but
it would be nice to get rid of 709 ml ("24 floozy") and round it off to
something rational.

Nat

Gatorade ‘propels’ into bottled water market
(04-08-2002 - Ben Miyares' Packaging Management Update(R))

Gatorade Co. (Quaker Oats/PepsiCo), Chicago, IL, launches Propel Fitness
Water nationally later this month in 500-, 700-millilitre PET bottles.
Ergonomically designed sport’s bottle (700-ml size) features squeezable grip
zone, easy twist open/close mouthpiece cap. Lightly flavored, noncarbonated,
purified water contains B vitamins to assist in conversion of fats,
carbohydrates into energy; antioxidant Vitamins C, E to help neutralize body
’s free radicals; 10 calories per 8-ounce serving. Four-flavor line includes
Black Cherry, Lemon, Orange, Berry.


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