I know we live in commercial, capitalist times ;) ... however, I cannot
agree that a company logo is page content (that warrants a presence in the
HTML) in the true sense:

a logo is essentially 'indexical': it depends for its meaning upon some
other entity (the company) and the context within which it is presented
(their website).

This:
[some graphic]
means nothing and has no semantic value

This, on the other hand:
<h1><a href="/index.html">My Company</a></h1>
has obvious meaning!

Whilst I'm not a big fan of image replacement, I do use it for header logos
because it solves two problems in one:
a) You get to use a fancy image in the header - which is _only_ a fancy
marketing device - not content proper.
b) You always have a sensible H1 for which all H2s are genuine subheadings.

One last thing: using image replacement does not mean that you cannot link
that image to the homepage. Using the <h1><a ... above, just set link to
display:block and replace on that with text-indent:-1000em.

Chris

-----Original Message-----
From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED]
On Behalf Of Terry Bunter
Sent: 10 October 2005 05:15
To: wsg@webstandardsgroup.org
Subject: Re: [WSG] Placement of company logo

Sorry if this has been discussed before and it may be a little of topic of
this thread but I have always wondered why h1 would be used in the header of
the page for a logo.

I have always thought the h1 element should be the main heading for the
content eg.

<h1>About Us</h1>
<p>content...</p>

This way the highest level heading is always unique to the section of the
website you are visiting.


Cheers
TB


 

-----Original Message-----
From: [EMAIL PROTECTED] [mailto:[EMAIL PROTECTED]
On Behalf Of Richard Czeiger
Sent: Monday, 10 October 2005 1:43 PM
To: wsg@webstandardsgroup.org
Subject: Re: *****SPAM***** Re: [WSG] Placement of company logo

I prefer the following IR:

<div id="masthead">
    <h1><a href="index.html" title="The Company Name Web Site">Company
Name</a></h1> </div>


in the stylesheet:

#masthead h1 {
    margin: 0px; padding: 0px;
}

a {
    width: Xpx; height: Ypx; overflow: hidden;
    margin: 0px; padding: 0px; padding-top: Xpx; background: transparent
url(images/logo.gif) no-repeat top left; }


That way you don't get "clear.gif" going in your otherwise semantically nice

mark up  :o)
R


----- Original Message ----- 
From: "Thierry Koblentz" <[EMAIL PROTECTED]>
To: <wsg@webstandardsgroup.org>
Sent: Monday, October 10, 2005 1:30 PM
Subject: *****SPAM***** Re: [WSG] Placement of company logo


> Richard Czeiger wrote:
>> Doing it this way IS good branding.
>> It's also about controlling HOW you want your logo to appear in
>> certain context. Anyone that's written a Corporate Style Guide will
>> know what I'm talking about...
>
> Good point.
> This Image Replacement method [1] allows this type of control (image 
> source
> and size) and makes the logo clickable.
>
> <h1><a title="Company home page" href="/"><img src="clear.gif" alt=""
> /></a>Company Name</h1>
>
> [1] http://www.tjkdesign.com/articles/tip.asp
> </plug>
>
> Thierry | www.TJKDesign.com
>
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> The discussion list for  http://webstandardsgroup.org/
>
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