A couple of weeks ago en route to Toronto I parked my car at the satellite Parking lot called ParkEx and got on the shuttle bus the next guy on asked if my equipment was camera equipment. Turns out it was David Fanning the executive producer of Nightline. We had a nice chat on the way to the terminals and he asked me what I thought about that specific episode.
Frontline is a great show and highly recommended. Telepathic regards, fRED on 5/2/01 11:28 AM, John Sokolowski at [EMAIL PROTECTED] wrote: > I caught this re-run of Frontline last night also. Watching the show, it was > hard not to think of the Ford marketing campaign with regard to Techno. > There were many parallels between what marketing firms do with regard to > selling to teens and how Ford is marketing the Focus. > > It would be interesting to see the results of the focus (no pun intended) > groups Ford conducted with people in their late teens and early 20s to > determine what is 'cool.' Seemingly, they discovered the techno/electronic > music/rave/dance scene. > > They have a great marketing plan with sponsoring the DEMF and Moby tour. > Considering the type of people who attend these types of events along with > other 'rave' type events are mostly white, upper-class kids in their late > teens and early 20s who can afford a Focus. > > A Focus is after all, the lowest class of car Ford makes. The best thing > Ford can do is make it appealing to those who can afford it. > > Marketers are the best sociologists. > > Cheers. > > >> From: Ian <[EMAIL PROTECTED]> >> To: The Music Institute <[email protected]> >> Subject: [313] Interesting Insight >> Date: Wed, 02 May 2001 00:39:20 -0400 >> >> Mildly offtopic, and I apologize in advance.... >> >> http://www.pbs.org/wgbh/pages/frontline/shows/cool/ >> >> Documentary on the feedback loop between what 's "cool" and what marketers >> use to be "down" with teens. >> >> Conclusion is that Detroit's own ICP is ripe for being co-opted. KISS2 >> anyone? >> >> I'm thankful that true Detroit techno escaped by virtue of its happening >> early enough, and under the radar. >> >> What I wonder though: >> Detroit has a tradition of musical innovation, which might be subject to >> greater attention in the near future. >> >> What other "scenes" are still virgin and raging? >> -- >> There4IM Upcoming Live Electronic Demonstrations: May 25th - Detroit Electronic Music Fest http://www.electronicmusicfest.com/lineup/index.html -------------------------------------------------------------- TELEPATHICA - P.O.B.80337 - Boston, MA 02180-0010 FX 978-741-8901 [EMAIL PROTECTED]
