Sorry, I’m just talking to my Facebook friends
“WHO could possibly be against this?”, Mark Zuckerberg, Facebook’s
boss, asked in an editorial in the Times of India on December 28th.
The “this” in question is “Free Basics”, a programme that gives its
users free access to Facebook and a handful of other online services
on their smartphones in 36 poor countries. According to Mr Zuckerberg,
Free Basics acts as a gateway drug to the internet: half of those who
first experience going online through the service start paying for
full internet access within a month. Though the programme is promoted
by Facebook, its costs are borne by the mobile-telecoms operators it
works with—in the case of India, Reliance Communications, the
country’s fourth-largest.
http://www.economist.com/news/business-and-finance/21685292-critics-argue-mark-zuckerbergs-generosity-cover-landgrab-facebooks-free-internet
As it turns out, plenty of people are against Free Basics. They
include everyone from India’s internet-and-mobile-industry body (of
which Facebook is itself a member) to a ragtag group of volunteer
activists who mustered almost 400,000 people to write to the Telecom
Regulatory Authority of India (TRAI) as part of a public consultation
on whether mobile operators should be allowed to charge different
amounts for different forms of data. At stake is one of the world’s
largest and fastest-growing internet markets outside China, which bars
foreign digital services such as Facebook from entering. Around a
quarter of the Indian population—or 300m people—were online at the end
of 2014, and the number is expected to double by 2020.

ity is cover for a landgrab. They argue that Free Basics is a walled
garden of Facebook-approved content, that it breaches consumer privacy
by sucking up all the data generated by users of the service, and that
it is anticompetitive to boot. Moreover, critics fear that if new
internet users are merely Facebook users, other online businesses will
have no choice but to operate within Facebook’s world. Nandan
Nilekani, an Indian tech luminary opposed to Free Basics, suggests
that, instead, the government subsidise a monthly allowance of free
mobile data for each user.

Facebook counters that the programme is open to all-comers that meet
certain technical requirements, that user data are stored for only 90
days, and that there is no profit motive: the service does not include
advertising. As for suppressing local competition, Facebook argues,
“there is no greater threat to local innovation than leaving people
offline.” If, as Mr Zuckerberg says, Free Basics users quickly
graduate to paying for full internet service, India’s ferociously
competitive mobile operators should provide it cheaply. And if Free
Basics proved popular there would be little to stop India’s big media
and e-commerce groups from creating rival services to attract new
surfers to their web offerings.

Over the past few weeks, Facebook has run an extensive campaign with
full-page ads in Indian newspapers touting Free Basics. Newspapers,
blogs and television channels have presented arguments and
counterarguments every day. Even All India Bakchod, a popular comedy
collective, got into the act. The group’s video arguing against Free
Basics has been watched 800,000 times on YouTube—and another 350,000
on Facebook itself.

Activists in India won early victories in 2015, leading Facebook to
change the name of its service from internet.org, which they said was
misleading, and forcing the company to accept more services than those
it handpicks. In December the TRAI suspended Free Basics in India
pending the results of its consultation. The TRAI has received 1.4m
notes of support for Free Basics as part of this process, driven
largely by an automated response tool Facebook used to gather support
from its Indian users. But the regulator says it may have to disregard
them, since they do not answer the question it is asking. The TRAI
itself will deliver its verdict at the end of this month.


-- 
Avinash Shahi
Doctoral student at Centre for Law and Governance JNU

Celebrating Louis Braill birthday, Jan. 4th.

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