article taken from techtree at http://www.techtree.com/India/News/Google_Adds_Semantic_Search_Abilities/551-100497-
" In order to keep up with the threat posed by newer search engines boasting of semantic capabilities, Google has recently updated its search algorithm to include semantic search results instead of just throwing out keyword based results. In a blogpost on Tuesday, Google announced the integration of semantic results with its current keyword based results. The algorithm has been integrated in such a way that that both, the current keyword based search results (of which Google is currently the undisputed leader), and the semantic results complement each other. The move is not a plan to gradually "move out" of the keyword based search arena and concentrate on just semantic results. That might prove detrimental to Google's numero uno status, as it would essentially be giving up on what Google does best. With the current approach, the company has tried to strike a balance between traditional keyword based search and semantic search, which according to many, is all set to be an important component of search engines in the future. For the uninitiated, semantic search is a "smarter" version of search as opposed to the rather "dumb" keyword-based search that gives us results based on the keywords we used for the search. With Semantic search, the search engine actually tries to find out what exactly you were looking for, instead of just looking for the "words" you typed in. The Google blog has a nice example when it says "If you search for "principles of physics", our algorithms understand that "angular momentum", "special relativity", "big bang" and "quantum mechanic" are related terms that could help you find what you need." The updates also include better results for longer search terms. Now, I am sure many of us have, in the past, tried to paste in an entire line about which you wanted more details on and end up at some weird page you might never wanted to visit. That has now changed and according to Google, results for such searches have been "refined" and the results throw up relevant results, instead of results that have just the keywords. Changes have also come to the snippets, the bits that you see at the end of search results, highlighted in bold. While most users might not even notice these changes, others might accept this as a welcome change. " regards, ruchir. -- As long as forever, I will stay by your side, I'll be your companion, Your friend and your guide!!! www.ruchir89.wordpress.com To unsubscribe send a message to [email protected] with the subject unsubscribe. To change your subscription to digest mode or make any other changes, please visit the list home page at http://accessindia.org.in/mailman/listinfo/accessindia_accessindia.org.in
