Hello Google Ads API Team, We are implementing **Business Message Assets** via the Google Ads API (v20), and we want to confirm the list of supported `BusinessMessageProvider` values.
In the official documentation, only **WhatsApp** is mentioned as an eligible provider for Business Message Assets: [https://developers.google.com/google-ads/api/docs/assets/business-message-assets](https://developers.google.com/google-ads/api/docs/assets/business-message-assets) Specifically, the documentation states: > “Business message assets on Google Search results pages function as click-to-message assets that connect users to advertisers on WhatsApp.” And under creation requirements: > “An active WhatsApp account associated with the business message phone number.” > “The business message provider set to WhatsApp.” We would like to clarify the following: ### ❓ Questions 1. **Does the Google Ads API currently support message providers other than WhatsApp**, such as: * **Facebook Messenger** * **Zalo** 2. If not supported today, is there any published roadmap or timeline for expanding Business Message providers beyond WhatsApp? 3. Should integrations for Messenger or Zalo be handled purely on our platform (i.e., stored in our own database UI) **without attempting to sync them as Google Ads BusinessMessageAssets**? We want to ensure we follow Google Ads policy correctly and avoid mapping third-party messaging platforms to the WhatsApp provider enum. Any confirmation or guidance would be greatly appreciated. Thank you! -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog: https://googleadsdeveloper.blogspot.com/ =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API and Google Ads API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "(Deprecated) Google Ads API and AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. To view this discussion visit https://groups.google.com/d/msgid/adwords-api/cd99eb0c-54a5-4809-a78f-40f4075a2b3bn%40googlegroups.com.
