We couldn't find any official docs which listed these changes, but here's
the ones we found:
- The ctr and convRate1PerClick (formerly convRate) field used to be a
float value ("0.0122") and is now a percentage ("1.22%")
- The precision of the ctr, convRate1PerClick, and avgPosition fields have
all been rounded to fewer significant digits.
- Several costPer… fields now return minimally different values due to
different rounding in the calculations - possibly related to the fewer
significant digits changes above.
- Almost all the Status values used to be capitalized ("Active") and are
now all lower case ("active")
- The keyword active status used to be "Active", and is now "enabled"
- Almost all the matchType values used to be capitalized ("Broad") and are
now all lower case ("broad")
- The "BroadSessionBased" matchType is now returned as "broad
(session-based)"
- The networkWithSearchPartners field (formerly
adDistributionWithSearchPartners) now returns only the first word
capitalized (ie. old "Google Search" and "Search Partners" are now "Google
search" and "Search partners"), and the "Display Network" value is now
"Content".
- The creativeType values all have changed: "text" became "Text ad",
"gadgetTemplate" became "Display ad", "image" became "Image ad", "mobile"
became "Mobile ad".
I'm sure there are many other changes -- these are just the ones we noted
as we were doing our migration.
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