Hi.

No, your idea is can't be done with Adwords API. 

I think that best idea is to track conversions and mark (tag) them is 
Google Analytics. You can create Customs Variables during 
landing/download/after evaluation/, and use Google Analytics API to filter 
those data based on criteria like: traffic=cpc & source=google.

But this will give you just understanding on what is going on, and not any 
directions for Adwords how to improve your conversion rate.

Regards,
Evgeniy.

On Tuesday, February 5, 2013 11:06:30 AM UTC+4, PatStatic wrote:
>
> We have a problem of visitor qualification in our Adword campaign. 
> Concretely, often a visitor that has no clue about what the software we 
> sell does, still *download trial* (despite our attempt to explain him 
> what it does, on landing pages) and count as a +1 recorded conversion in 
> our Adword stats. Since Adword seems intelligent enough to maximize the 
> conversions#, it ends up bringing us plenty of non-qualified visitors. Thus 
> we need to define what is a conversion differently, sometime after the 
> *download 
> trial *operation.
>
> The option of defining conversion as a sale isn't good, because most of 
> our users are professional employees. In such situation, most of the time 
> the machine from where the product is purchased isn't the machine used for 
> first download.
>
> The best conversion definition I can think of, would be a first successful 
> run of our product (what we call *evaluation*). Indeed, by tracking what 
> happened, we already asserted that only qualified visitor/dowloader do 
> evaluate our product properly, most of the time on the same machine used 
> for downloading the trial bits.
>
> Our product is a rich UI program developed with the .NET platform. To 
> achieve *conversion recorded on evaluation*, we need to read 
> programmatically all installed browsers cookies, (there is a free 
> libraries<http://www.codeproject.com/Articles/330142/Cookie-Quest-A-Quest-to-Read-Cookies-from-Four-Pop>
>  for 
> that) and if we find a *Adword Conversion Tracking cookie* corresponding 
> to our product, we can:
>
>
>    - Launch the concerned browser programmatically on a *Thanks for 
>    evaluating our product page* that contains the Adword conversion 
>    javascript (*in-browser* scenario).
>    - or, better if possible, ping back programmatically the Adword server 
>    with data found in the cookie (*out-of-browser* scenario).
>
> I'm not an expert on these technologies so I might be well missing 
> something.
>
>
>    - Does this (client side) scenario can be handled through *Adwords API*
>    ?
>    - If no, what are my options to implement this conversion recording.
>
> Your help will be highly appreciated, thanks in advance.
>
>

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