Hi,
There isn't a report that specifically breaks traffic down by
OPERATING_SYSTEM_VERSION. However, if you have set up OS version targeting
in your campaign *and* AdWords decides that the OS version targeting is the
most relevant criterion for an impression (per the single attribution rules
<https://developers.google.com/adwords/api/docs/guides/reporting-concepts#single>),
then you will see rows in the CRITERIA_PERFORMANCE_REPORT
<https://developers.google.com/adwords/api/docs/appendix/reports#criteria>
where
the *CriteriaType* is equal to *OPERATING_SYSTEM_VERSION*.
However, if AdWords decides that the OS version targeting is *not* the most
relevant criterion for an impression, then it will place that impression in
the row for a different *CriteriaType*.
Best regards,
Josh, AdWords API Team
On Monday, April 27, 2015 at 10:46:13 AM UTC-4, Jeff Johnson wrote:
>
> Does this mean that if we have specifically enumerated a few operating
> systems to target in our campaign settings that we can run a report and
> segment by OPERATING_SYSTEM_VERSION?
>
> On Thursday, April 16, 2015 at 4:22:16 PM UTC-4, Josh Radcliff (AdWords
> API Team) wrote:
>>
>> Hi,
>>
>> Yes, that's correct. There isn't a reporting option that will break
>> impressions and clicks down by device operating system.
>>
>> One option you could explore would be to use the {devicemodel}
>> *ValueTrack* parameter in your URLs. See the Destination URLs section of
>> this Help Center article
>> <https://support.google.com/adwords/answer/2375447?hl=en>.
>>
>> Thanks,
>> Josh, AdWords API Team
>>
>> On Thursday, April 16, 2015 at 6:56:34 AM UTC-4, [email protected]
>> wrote:
>>>
>>> Thanks Josh!
>>>
>>> So if I'm understanding correctly your'e saying there is no API/Report
>>> which exposes campaign performance segmented by operating system?
>>> Surely you have this info on your side since you have the user-agent
>>> (and other identifiers) of each impression, is there a plan to expose this
>>> information via the api? is there another way to get it?
>>> This piece of data would help me greatly for my reports.
>>>
>>> Cheers!
>>>
>>> On Wednesday, April 15, 2015 at 11:20:42 PM UTC+3, Josh Radcliff
>>> (AdWords API Team) wrote:
>>>>
>>>> Hi,
>>>>
>>>> In both API reports and the AdWords user interface, device segmentation
>>>> is limited to the *Device* enums DESKTOP, HIGH_END_MOBILE, and TABLET.
>>>> The OPERATING_SYSTEM_VERSION *CriteriaType* is for the case where you
>>>> have specifically added OperatingSystemVersion
>>>> <https://developers.google.com/adwords/api/docs/reference/v201502/CampaignCriterionService.OperatingSystemVersion>
>>>> criteria
>>>> to your campaign.
>>>>
>>>> Cheers,
>>>> Josh, AdWords API Team
>>>>
>>>> On Wednesday, April 15, 2015 at 10:20:37 AM UTC-4, [email protected]
>>>> wrote:
>>>>>
>>>>> Hi,
>>>>>
>>>>> I'm using the CAMPAIGN_PERFORMANCE_REPORT adhoc report and I'd like to
>>>>> get campaign stats segmented by the OS (eg. Android or iOS), I can
>>>>> segment
>>>>> by Device but that I need more granularity. Is there a way to achieve
>>>>> that?
>>>>> I've tried querying the CRITERIA_PERFORMANCE_REPORT report and looking
>>>>> for the OPERATING_SYSTEM_VERSION but the accounts I'm looking at don't
>>>>> seem
>>>>> to have any such criteria...
>>>>>
>>>>> Thanks!
>>>>>
>>>>
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