Hello Jonathan, Unfortunately, I don't know of a set workflow, but I do have a couple of resources to help you out.
It looks like you may have found our Mapping ValueTrack Parameters to Report Fields <https://developers.google.com/adwords/api/docs/guides/valuetrack-mapping> guide as you were mapping the ValueTrack parameter to our report fields. What you're seeing are criteria prefixes. We have a list of them here <https://developers.google.com/adwords/api/docs/guides/reporting#criteria_prefixes>. Please try taking a look at those to see if they match what you're seeing. If you need further help, feel free to reach out. Cheers, Nadine, AdWords API Team On Monday, October 9, 2017 at 5:59:07 PM UTC-4, Jonathan Clarke wrote: > > We've been working successfully with the AdWords API (Google Ads Python > Client Library: https://github.com/googleads/googleads-python-lib) for a > good while building internal reports for our application. Until, that is, > we hit placements… > > I define placements as anywhere an AdWords ad is shown. The placement > might be a domain, page, ad unit, app you name it! Placements are a very > broad definition. > > For our app to work for placements we need to join API spend data with > activity on our website. > > To do this we are running AdWords API reports and then collecting session > data using AdWords ValueTrack parameters. > > The ValueTrack parameters are easy enough, as there seems to be only 1 > option: `{placement}`. > > However, it's on the API where things get interesting, the API has > numerous options for getting placement data. For example: > > - > > https://developers.google.com/adwords/api/docs/reference/v201708/AdGroupCriterionService.MobileApplication > > > - > > https://developers.google.com/adwords/api/docs/appendix/reports/url-performance-report > - > > https://developers.google.com/adwords/api/docs/appendix/reports/placement-performance-report#criteria > - > > https://developers.google.com/adwords/api/docs/appendix/reports/automatic-placements-performance-report#domain > - > > https://developers.google.com/adwords/api/docs/reference/v201708/AdGroupCriterionService > > After spending some time going back and forth on the various options, and > burning lots of dev time, we've come to the conclusion that there must be > some best practice advice out there for joining placement data from the API > and ValueTrack. One that works for all types of placements, including: > > - Websites > - Apps > - AdSense > - Blogspot > - AMP > > An example of where we are running into a matching problem is " > 10060.android.com.nytimes.android.adsenseformobileapps.com"... this is a > placement we see coming in from ValueTrack but has no match in any of our > spend reports. (In fact there are many many adsenseformobileapps.com > traffic sources for which there are no spend items). > > Also seeing strings like "mobileapp::2-com.mobilesrepublic.appy". These > show up on our spend side but only appear in our ValueTrack around 10% of > the time. Some match. The vast majority don't. > > A definitive workflow on this would be SO useful for ourselves and no > doubt other users… > > Thanks! > -- -- =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ Also find us on our blog and Google+: https://googleadsdeveloper.blogspot.com/ https://plus.google.com/+GoogleAdsDevelopers/posts =~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~=~ You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To post to this group, send email to [email protected] To unsubscribe from this group, send email to [email protected] For more options, visit this group at http://groups.google.com/group/adwords-api?hl=en --- You received this message because you are subscribed to the Google Groups "AdWords API Forum" group. To unsubscribe from this group and stop receiving emails from it, send an email to [email protected]. Visit this group at https://groups.google.com/group/adwords-api. To view this discussion on the web visit https://groups.google.com/d/msgid/adwords-api/a06b909b-b665-42da-9909-e3b98a89a963%40googlegroups.com. For more options, visit https://groups.google.com/d/optout.
