We often have the case when we stop or pause a campaign that impressions
for a few days are zero but conversions (which are attributed using the
smart attribution) are non-zero on those days (our average booking cycles
are +3 weeks).
I'm trying to understand the behaviour when include_zero_impressions=False
in Adwords API calls. Is this equivalent to having a where clause:
WHERE Impressions > 0
If this is the case I'd appreciate any guidance on achieving something like:
WHERE SUM(All, Metric, Columns) > 0
To avoid *loosing *conversions on days where impressions are zero. I'd like
to avoid setting include_zero_impressions=True due to the vast number of
empty rows we get back on certain reports, which in most cases produces
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