A few years ago we were at 1Mbps per customer on that metric.

Now on fiber we are at 2Mbps per customer.

I think it might be just the times, or your area?

We don’t sell a price plan below $50 generally, so it’s not even the lower 
bandwidth guys.

I wonder if you could market  your plan rates to seniors?

From: Af [mailto:[email protected]] On Behalf Of Darin Steffl
Sent: Wednesday, January 6, 2016 8:17 PM
To: [email protected]; [email protected]
Subject: [AFMUG] Average Bandwidth per Sub

Hey guys,

We are a WISP just under 4 years old and I feel as we've grown that we attract 
very heavy users and the "light" users we desire stay with our competition 
because they are happy with slow speeds and frequent issues and they know no 
different. We offer such a great network that the power users want to switch to 
us.

For example, for every subscriber we have, we average 1 Mbps of usage per 
customer at peak. Most other ISP's I've talked with are about 0.3 Mbps per 
customer average. To find this number, simply take your peak bandwidth usage at 
night and divide by your customer count. Let me know what your number is.

Looking at that number, our usage is 3X higher than the average ISP that we've 
talked to WISP's and ILEC's.

What on earth can we do to attract more of the lower usage customers to help 
balance out our traffic and get our average usage under 1 Mbps per customer? 
We're going to need to offer some sort of promo to get these people over to us 
so they can help increase our revenue so we can fund upgrades to keep up with 
demand.

We sell 1, 5, 10, 20, and 30 Mbps plans and we have 90% of our customers on our 
10 Mbps or higher plan. I need to do a much better job of selling either a 
lower plan or a higher plan to someone who doesn't use it as much to help with 
our average.

I continue to be a little jealous of the ISP's here that have 2,000 subs and 
only are using 500-600 Mbps of bandwidth. If we had 2,000 subs today with our 
current customer average usage, our usage at night would be 2 Gbps!!! We simply 
aren't bringing in enough revenue to maintain our margins and upgrade links 
fast enough to provide what we are selling. We are seeing congestion now and we 
shouldn't be anywhere close to this much usage. Damn Netflix and video game 
downloads :)

Any advice and numbers for your ISP would be great. I don't need sub count or 
anything, just the average peak usage per customer. Thanks



--
Darin Steffl
Minnesota WiFi
www.mnwifi.com<http://www.mnwifi.com/>
507-634-WiFi
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