Unlimited semiosis, occurs all the time everyday, everytime we have a
thought, experience something or try to understand something - this is
basically the semioticians view of the interlinked contents of a mind
prehaps best considered in the notion of a train of thought.

In Manovich's examples of transcoding i think he is approaching what
Baudrillard called the 3rd level of simulation, where we have copy upon
perfect copy of images and no discernable original. I think digital media
perhaps exemplifies this notion even more than obvious examples of
commodity, and is in a sense a momentary concretization of this semiotic
process.

>Seems to me this visualisation trend in new media art is just falling
>into the same old trap Cartesians, politicians, cognitive and computer
>scientists have been falling into for years

I totally agree with this, and i think Manovich was basically pointing out
how utterly pointless this visualisation thing is, his arguement seems to me
to be based on this notion of continual transformation of data from one form
to another.

My point is really what does this say about new media, what are the
qualities of this medium? This is a question that can be approached on many
different levels i think, but as an artist trained to respect and understand
the qualites of a medium 'a la Henry Moores truth to materials' notion, i am
interested in what are the fundamental qualities of digital media in a
similar way to what are the fundamental qualities of clay for example.

>there's no such thing as a meaningless medium (Gair)

Well if this is true, and in terms of physical things like clay or stone i
agree with you, they have an inherent quality which at least if nothing else
offers some form of resitance to form, if not an affordance to certain
forms. But does digital media do that? I don't know the answer to that.

Manovich's example of looking at visualisations, or artists using
visualisation seems to me to be a critical exploration of artists that are
exploring these questions. What Manovich is pointing out is the concern
artists have with the qualities of the medium, which arises in the 'truth to
materials' ideologies of the Bauhuas, Henry Moore and on into McLuhan and
Baudrillards theories. 

Visualisation i think, in this instance is used to point towards the
maleable, unfixed qualities of digital media which in somerespects results
in a state of flux where the message apparently inherent in the medium
(according to McLuhan)becomes destabalized. Hence anything can become
anything else and a kind of semiosis takes place.  

The return of the subject seems to me to be a call for an escape from this
theoretical hangover. and a move away from the medium and back to the
message. I ask is this possible and to what extent do the qualities of a
digital medium help or hinder this process? 


-------------------------------------------------
a m b i t : networking media arts in scotland
post: [EMAIL PROTECTED]
archive: http://www.mediascot.org/ambit
info: send email to [EMAIL PROTECTED]
and write "info ambit" in the message body
-------------------------------------------------

Reply via email to