"Older users" are now often baby boomers and might want to find a rock
concert. Times change and the "granny" of the past doesn't exist
anymore. My sister who is 80 would not like to be thought of that way
and very up on computers. I'm 66 myself though don't feel it. My 80
year old brother-in-law got a B&N gift card for Christmas but was
unhappy as he wanted to get a Nexus 7 with it.
On 01/23/2013 02:20 PM, bob wrote:
Yes, you could make a pill reminder app. Or one that locates the nearest
Red Lobster.
On Wednesday, January 23, 2013 4:00:53 PM UTC-6, Mike Wolfson wrote:
I have heard from many big companies (including Barnes and Noble, and
Amazon) that old people, and young people are great target audiences (and
will pay for apps)
So, target the old geezers, and watch the money roll in (it's a good
strategy).
On Wednesday, January 23, 2013 9:14:24 AM UTC-7, Doug Gordon wrote:
My app has been out for over two years (with numerous updates along the
way). It's a genealogy-related app, which means relatively low volumes.
It also appeals to an older demographic, since people doing their
genealogy tend to be 40 and up.
I've always noticed a bump in sales in the December-January time frame,
which I attribute to people getting new devices during the holidays, but
this year it's been exceptional so far. Why the sudden increase? Well,
looking at the Google Play statistics the #2 device for my app is the
Nexus 7 and #3 is the Asus Transformer, with the Galaxy Tab not doing
badly either.
So a lot of new tablet users have come online. This makes sense given
the probable age of my users, as they are liable to be more comfortable
using a tablet than trying to make use of a data-rich app on a
smartphone, which they probably are not that interested in owning. So my
personal conclusion is that Android tablets are starting to pick up by
appealing to a wider demographic than the smartphones, and maybe app
designers would do well to think of more apps that would be useful to
such users.
I myself, at 66, am probably on the high end of the age range of Android
developers. Maybe I can think up some good "senior" apps! :-)
Doug Gordon
GHCS Software
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