Over the last 6 months, I've had 2 great references from this list namely:
Robert Reich, The Future of Success

Contact Brookings. Which led to an interview with their Intangibles Task
Force leader Margaret Blair and their 2 publications: Unseen Wealth by Blair
& Wallman, & Intangibles by Lev

However, I'm still searching. Isn't there any more literature? Intangibles
now explain up to 85% of the Value Procductivity of worldwide companies and
networks. And as the urgency of this quote from The European Union
illustrates, I would have thought economists could have a lot to say in this
area.

"Report from EUROPEAN UNION
Our economic and business measurement systems are tracking - with ever
increasing efficiency - a smaller and smaller proportion of the real
economy..We are competing in a 21 st century economy. Our institutions are
still working under frameworks and mindsets that derive from the 19th
century. This imbalance is growing by the day, and needs to be addressed
quickly."

Link to EU Report and other resources in my current reference sphere are at:
http://www.egroups.com/group/brandreform/files/eu.htm

chris macrae, [EMAIL PROTECTED]
content locator for www.normanmacrae.com foreseeing the new economy


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