> How does one figure out discount for things
> like earthquakes, terrorism or other "disasters"? 
> Fabio 

Where the probabilities are unknown, there is uncertainty rather than
insurable risk, and such chances are like many other uncertainties that
entrepreneurship necessarily deals with.
One either confronts or disregards the uncertainty.  People could escape
the threat of terrorism by moving to New Zealand, but few seek that option.
 I live in California where earthquakes can strike, and choose not to move
out.  So there are worse things than these possible disasters.
People prefer a low chance of disaster than the sure trauma of changing
locations and affiliations.

Fred Foldvary




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