* Innovation is the secret of their success. They believe a simple idea can transform lives. They dream big and are passionate about their goals. Here''s a special series on India's best innovators and entrepreneurs, winners of the latest Nasscom Innovation Award 2008. Anand Deshpande, founder, Persistent Systems* ** ** *What are your views on innovation in India? How important is innovation for a company?*
Indian companies are not leveraging innovation. (Oscar-winning film) *Slumdog Millionaire* is a good example of this. A R Rehman has done better music earlier. But he won the Oscar only for *Slumdog*. It was presented well through a good package. We have lot of innovations, but it is not promoted well. http://www.mynews.in/fullstory.aspx?storyid=17596 -- regards, Vithur

