But might be costly also, targeted fpr more luxurious consumers. On Thu, Jul 30, 2009 at 12:00 PM, Vithur <[email protected]> wrote:
> This can very easily spread piracy. Easily transferable device.... > > I dont think, this idea would click well in India. > > On Thu, Jul 30, 2009 at 8:44 AM, Sreekrishnan R > <[email protected]>wrote: > >> >> >> By August, music will be available in size zero >> >> MUMBAI: Music packaging is all set to take a cue from Bollywood's >> bombshells--come August, it will also be available in size zero. Says music >> kingpin Bhushan Kumar of T-Series, which controls a sizeable slice of the >> Bollywood music pie, "Get ready for a pleasant surprise. Music will now have >> a new shape.'' >> >> The new shape--the pen drive and the micro chip--is totally in tune with >> GenNext lifestyles, says Bhushan, who initiated R&D in the concept over a >> year ago. "The music market is getting younger, and digital platforms are >> the in thing,'' he says. "With mobile memory chips, you can carry music on >> your phone; pen drives can be used on laptops and even car audio systems.'' >> T-Series will kick-start the pen drive movement with A R Rahman's track for >> `Blue' in August/September. >> >> A music industry source says that new releases will come on a 1 GB pen >> drive along with older titles from the company; there will also be free >> space for the user to download music of his choice. Kumar Taurani of Tips, >> the other big player on the Bollywood music scene, believes the move will >> revolutionise the music industry. "Music companies can monetise this by >> releasing their entire past libraries in the new format,'' he says. >> >> Sony Music, HMV-Sa Re Ga Ma and Junglee Music are some of the other >> players in Bollywood who are studying the feasibility of introducing pen >> drives/memory chips. Mobile giant Nokia, in association with T-Series, is >> also launching a memory chip that will have the latest songs and will come >> free with certain music phone models. >> >> While flash drives or pen drives with legal music have proved to be a hit >> abroad, will this work in India, given the higher price tag as compared to a >> CD or cassette? Market sources say that right now, none of the companies in >> the fray are factoring in a profit margin--the aim is to entice buyers and >> build up a consumer bank. Bhushan, on his part, is optimistic that the step >> will change music consumption to a great degree. >> >> "Several music companies are looking to do this, as this is the way to go. >> As holders of music rights we were foreseeing this. It will certainly give a >> boost to the music industry. It will also curb piracy to an extent as those >> who presently download from the Net will have access to original music in >> digital format,'' says Priti Shahni of Indian films. >> >> >> http://timesofindia.indiatimes.com/articleshow/msid-4831736,prtpage-1.cms >> >> >> Rahman fever >> His Music ~ My Mother Tongue >> >> >> ------------------------------ >> Looking for local information? Find it on Yahoo! >> Local<http://in.rd.yahoo.com/tagline_local_1/*http://in.local.yahoo.com/> >> > > > > -- > regards, > Vithur > > > > > -- Farzad Khaleel www.rahmaniac.com
