silly man, try and be nice

> On 30 Jan 2017, at 6:16 PM, Mike Borgelt <[email protected]> wrote:
> 
> No point in advertising a product that is a turkey.
> Gliding can be attractive. 
> Gliding in the current GFA system is unattractive to many including those who 
> currently fly other types of aircraft.
> All you will do if you advertise the current product is increase the already 
> large churn at the expense of club members in both time and money.
> The ones who aren't currently flying gliders constitute a large invisible body
> of pilots and there is a lot of gliding NOT being done by them.
> Unfortunately the GFA is full of "jacks" as has been illustrated here. 
> 
> Mike
> 
>> On 30 Jan 2017, at 2:58 PM, Anthony Smith <[email protected]> 
>> wrote:
>> 
>> For what it’s worth:  An idea that has been lurking in the back of my mind 
>> for a while now (it probably isn’t new) is this:
>>  
>> A gliding club approaches the local high school and enquires whether they 
>> have a ‘media studies’ course in years 10 or 11.
>>  
>> If they do, is the course looking for a media project?  Pitch the idea to 
>> the school that the club is looking for a 25 min promotional video to be put 
>> together by the class. 
>>  
>> Give the class plenty of latitude as to how to promote the club.  Remember 
>> the target audience is their peer group.
>>  
>> Do whatever it takes to get the class out to the airfield (during the week 
>> and during school hours or immediately after school hours) during the year.  
>> Initially orientation and safety, planning and scripting and then recording 
>> etc.
>>  
>> Publish the finished product on YouTube and approach the local community tv 
>> station to broadcast it (they are normally begging for local content).
>>  
>> Repeat the above every two (?) years with variations on a theme:  What is it 
>> like to learn to fly a glider (aka’ Lucy learns to fly’), Provide a 
>> documentary on the club’s annual regatta (the regatta would need to be 
>> scheduled to fit in with the school year) etc etc
>>  
>> It is a win – win situation if the school allows the project, with the real 
>> aim of exposing a bunch of 15 year olds to gliding.  Plus you may get a 
>> reasonable promotional video at the end of it. A video made by high school 
>> students for high school students.
>>  
>> Admittedly some clubs might not be close enough to a local high school and 
>> the school system is likely to put a few hurdles in the way.  It may also 
>> cost a bit of money depending on the schools resources / equipment.
>>  
>> But it is certainly something positive that can be achieved at a club level 
>> that may result in gaining some younger members.
>>  
>>  
>>  
>> Anthony
>> _______________________________________________
>> Aus-soaring mailing list
>> [email protected]
>> http://lists.base64.com.au/listinfo/aus-soaring
> _______________________________________________
> Aus-soaring mailing list
> [email protected]
> http://lists.base64.com.au/listinfo/aus-soaring
_______________________________________________
Aus-soaring mailing list
[email protected]
http://lists.base64.com.au/listinfo/aus-soaring

Reply via email to