It would be preferred if people could make use of places/services like Pastebin
for huge amounts of data which frankly little of us want to see in our emails :)
Cheers,
Secret[] Private[] Public[x]
Ian Forrester
Senior Backstage Producer
BBC R&D North Lab,
1st Floor Office, OB Base,
New Broadcasting House, Oxford Road,
Manchester, M60 1SJ
________________________________
From: [email protected]
[mailto:[email protected]] On Behalf Of Brian Butterworth
Sent: 22 November 2009 11:52
To: [email protected]
Subject: Re: [backstage] BBC News - Googlejuice vs Usability
To to avoid, or perhaps to add to, the confusion, I thought I should
run the FLETCH score for the link titles that Jakob Nielsen likes so much.
Here they are with the article scores.
Title score Title Article score 110.15 Boy aged 15 dies of stab wounds
47.46 98.06 MSPs to get power to ban airguns 38.81 98.06 Two women die in
single car crash 37.71 94.04 More rain but flood risk lowers 50.37 94.04
Jackson glove sells for $350 000 50.01 94.04 Pair attempt to rob coffee shop
46.75 94.04 End 'cheap bevvies' Welsh urges 24.1 88.4 What the Scottish
papers say 38.28 79.94 Men die after stolen car crashes 53.41 79.94 Ray Mears
on Canada 'Welsh hero' 48.92 79.94 Search for missing woman in river 44.7
79.94 Group attacks taxi driver and car 41.82 79.94 Army checks police HQ car
'bomb' 40.43 74.86 Can psychics help to solve crime? 32.61 71.48 MSP seeks
drink-drive limit cut 36.92 71.48 Facial wounds 'higher among poor' 34.48
65.84 Shed is cordoned off after blaze 46.59 65.84 Men held over police gun
attack 35.59 65.84 Hearing for US army base 'gunman' 26.12 65.84 Blasts kill
five in India's Assam 23.84 54.56 Manx fans welcome Hollywood star 49.42 54.56
Two people 'missing' after fire 46.85 54.56 City swimming pool plans unveiled
45.46 54.56 Indonesia ferry sinks in squall 43.5 54.56 Chinese mine blast
toll doubles 40.08 54.56 Flood bridge safety checks begin 38.68 54.56 Cern
Collider makes fast progress 36.61 54.56 Student visas 'soar' after change
36.41 54.56 Beijing concerns over mine blast 33.33 54.56 New jab offers
better protection 24 54.56 Town centre's taxi marshal scheme 18.46 51.74
India push targets end of polio 34.55 51.74 Power is restored to city homes
30.18 51.74 Cameron and PM sorry over photos 29.03 37.64 Minibus crash man
critically ill 37.43 37.64 Canoeist killed in swollen river 36.93 37.64
Israeli air strikes target Gaza 25.15 37.64 Boy's death remains 'unexplained'
24.16 20.72 Charge in mutilation murder case 39.54 20.72 Motorist fatally
injured in crash 39.5 20.72 Paper publishes secret Iraq reports 33.89 20.72
US Senate approves health debate 30.47 20.72 Polls open in Romanian election
29.84 16.49 Whisky protected against copies 25.78 3.8 Tribute to caretaker
fire victim 38.59 -4.67 Blaze destroys rural warehouse 29.08 -18.77
Lawnmowers 'injure thousands' 38.76 -25.82 Cameron planning emergency budget
29.63 -46.97 Azeri president threatens Armenia 27.22 -46.97 Senior Iranian
reformer jailed 15.93
"Floods body is missing policeman" scores 37.635, "Whisky body backs
safe drinking" scores 54.56. This means that the first one is harder than the
second, but the score on the actual text is harder than the headline.
Is a high score good ("the BBC is not dumbing down") or bad ("the BBC
is inaccessible to the majority")?
2009/11/21 Frank Wales <[email protected]>
Mo McRoberts wrote:
On Sat, Nov 21, 2009 at 03:11:28PM +0000, Frank
Wales wrote:
So, am I supposed to conclude that:
43.2 Floods body is missing policeman
is noticeably easier to read than:
22.6 Whisky body backs safe drinking
I’d contend that in terms of sheer readability of the
headlines, the
floods one is far worse—in that it takes far more
effort, but having
successfully parsed both, I’d have a reasonable idea of
what both
stories relate to (enough for me to decide whether to
read them or
not).
So would I, hence my asking for the clarification that Brian
provided.
Indeed, there is a completely sensible parse of the first
headline
that makes it about a flood-related organization that is
currently suffering from the absence of a police officer.
--
Frank Wales [[email protected]]
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Brian Butterworth
follow me on twitter: http://twitter.com/briantist
web: http://www.ukfree.tv - independent digital television and
switchover advice, since 2002
