David, if Traffic Engineering told you that sharrows are intended only for
low-traffic streets, they have a misunderstanding of their purpose. Sharrows
are intended to indicate to cyclists where they should be riding on streets
with moderate to heavy traffic but no bike lanes. Sharrows should be placed
so that cyclists are safely riding outside of the door zone and positioning
themselves in the main flow of traffic. At the same time, sharrows remind
motorists that bicycles belong on the street. There is a good summary of
sharrows here:

http://www.cityofseattle.net/transportation/sharrows.htm

Sharrows are not federally approved street markings (yet) and as such, there
is little guidance on their use. Guidance from California states that
sharrows should not be placed on streets with no on-street parking (like
East Wilson near RP's). Technically, the city should be conducting a study
in association with these new sharrows with the results submitted to the
Federal Highway Administration on if the markings helped reduce crashes or
other car/bike issues.

While there are plenty of places around Madison that the use of sharrows
would be appropriate, I am not sure that East Wilson is one of them.

-- 
Kevin Luecke
Lead Planner
Bicycle Federation of Wisconsin
608-251-4456
[email protected]
www.bfw.org
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