fyi ------- Forwarded message follows ------- Date sent: Wed, 14 Sep 2011 14:52:04 -0400 To: [email protected] From: "Alta Bicycle Share" <[email protected]> Subject: Alta Bicycle Share selected to launch NYC Bike Share
FOR IMMEDIATE RELEASE
September 14, 2011
ALTA BICYCLE SHARE SELECTED TO LAUNCH NEW YORK CITY BIKE SHARE,
PLANNED AS ONE OF THE WORLD´S LARGEST SYSTEMS
With operations already in D.C., Boston and Melbourne,
Alta Bicycle Share continues its global leadership in bike sharing.
10,000 bikes planned for launch, Summer 2012.
New York, NY - New York City Department of Transportation (DOT) Commissioner
Janette
Sadik-Khan and Deputy Mayor Howard Wolfson today announced the selection of Alta
Bicycle Share, Inc. to develop and operate a privately funded bike share system
in New York
City, the first step in the process of bringing a low-cost and accessible
24-hour transportation
option to New Yorkers. The New York City bike share system will launch in 2012,
and will
include approximately 10,000 bicycles, distributed at 600 stations in Manhattan
south of 79th
Street, as well as in Brooklyn neighborhoods from Williamsburg, Crown Heights
and Bedford-
Stuyvesant to Park Slope and Carroll Gardens. Options for additional stations
in other
boroughs are also being explored.
Bike share will offer New Yorkers a new public transportation option for short,
one-way trips.
The system will fill gaps in the transit system with a network of durable bikes
available at self-
service stations located every few blocks. New Yorkers and visitors can pick up
a bike at any
station, ride to their destination and drop off the bike at the nearest
available station. Bikes
will be available 24 hours a day, 365 days a year. In addition, smartphone apps
will make use
of the system´s wireless technology, allowing users to find out about bike and
station
availability in real-time.
Alta Bicycle Share estimates that more than 200 jobs will be created by locally
sourcing
maintenance and support for the system. Alta Bicycle Share will be responsible
for all system
operations, including installation, maintenance, repairs, cleaning and customer
support. New
York City´s bike share stations will be solar-powered; no roadwork will be
required for
installation.
"We could not be more excited to bring our successful bike share system to New
York City,"
said Alison Cohen, President of Alta Bicycle Share. "Bike share is a new form
of public
transportation that will help connect New Yorkers to their own neighborhoods,
to other
neighborhoods and to public transit. At the same time, it will make New York
City a healthier,
cleaner, greener and safer place. Alta Bicycle Share is elated to help make
this happen."
Alta Bicycle Share anticipates that sponsorship will be a key component of the
system
financing and this announcement also kicks off the process of selecting a
system sponsor.
Additional information for interested potential sponsors is available at:
www.nycbikesharesponsorship.com.
Membership in New York´s bike share system will be affordable, with an annual
membership
costing less than a monthly unlimited-ride MetroCard. Day and weekly
memberships will also
be available. Membership entitles the user to an unlimited number of free 30-45
minute trips.
For longer trips, users will be charged a small, graduated usage fee. Exact
rates will be
determined after a contract is finalized.
"With bike share, we´re reinventing the wheel by providing an affordable
transportation option
that´s there when you want it," said Commissioner Sadik-Khan. "Whether it´s
covering the last
quarter mile from the subway or reaching that dead zone between stations, bike
share offers
a great, new way to get around in a New York minute and will bring needed jobs
and revenue
to the city."
Alta Bicycle Share´s selection as the system operator also marks the beginning
of an
extensive community outreach process to craft a system that meets New York
City´s unique
transportation needs. Working closely with local organizations, property
owners, other
stakeholders and Community Boards, Alta Bicycle Share and DOT will host
demonstration
events, open houses and workshops throughout the city. New Yorkers are
encouraged to
attend to test out bike share bikes and provide feedback on how bike share will
work best for
them. In addition, DOT is launching an online Web portal where New Yorkers can
find
information about upcoming events, offer suggestions and receive instant
updates.
Information about the upcoming community engagement process, as well as Key
Facts and
FAQs are available at: http://www.NYCityBikeshare.com and www.nyc.gov/bikeshare.
Other facts about bike share:
* Bike share is a great transportation option for short trips that are too
far to walk but too
short for a cab or subway ride.
* New Yorkers make many short trips that could easily made by bike:
* 40% of all trips are under one mile
* 54% of all trips are under two miles
* 67% of all trips are under three miles
* Bike share improves access to the subway, leveraging the City´s investment
in transit
and bike networks
* The program would allow New Yorkers access to bikes without worrying about
bike
parking, bike storage or theft.
* In advance of the system´s launch, New Yorkers will have many chances to
test out the
bikes and equipment at public demonstrations and to provide their input on
station
location.
* New York City´s streets are the safest in recorded history. Driver and
pedestrian injury
rates have fallen. Cycling injury and fatality rates have fallen or
remained flat at the
same time as the number of cyclists has more than doubled.
* Alta Bicycle Share operates systems in Washington, D.C., Boston and
Melbourne. The
bike share bikes and equipment that will be used in New York City is also
in use in
London, Montreal, Toronto, and Minneapolis, as well as in Alta Bicycle
Share´s systems
in Washington, D.C., Boston and Melbourne.
Alta Bicycle Share designs, deploys, and manages bike sharing systems globally.
Current
programs include New Balance Hubway in Boston, MA; Capital Bikeshare in
Washington,
D.C./Arlington, VA; and Melbourne Bike Share in Australia. Public Bike System
Company
(PBSC or "Bixi") is Alta´s exclusive supplier of bikes and equipment in the
U.S. Alta Bicycle
Share is also working closely with Alta Planning + Design on bike share
feasibility studies for
Providence, RI, Seattle, WA, and Jackson Hole, WY.
###
Contact
For additional information, please visit http://www.NYCityBikeshare.com or email
[email protected].
This message was sent to [email protected]
from:
Alta Planning + Design | 711 SE Grand Ave |
Portland, OR 97214
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