On Monday, June 11, 2001 7:02 PM, Doug Pensinger wrote
>I think it's time we limited the advertising of alcoholic beverages as well
-
>as was done with cigarettes many years ago. The beer spots on TV for
example,
>are aimed directly at under age kids.
>Doug
This is true, although it does seem to be limited to beer. I haven't
seen too many ads for hard liquor which feature no holds barred wild
partying. As a matter of fact, most ads for liquor that I have seen
try to give a sophisticated image to the product which pretty much
means that they are targetting adults. I agree that beer ads can be
problematic, but I would be hesitant to impose limits on companies
which do nothing wrong.
Jean-Louis Couturier