http://quote.bloomberg.com/fgcgi.cgi?ptitle=Top%20Financial%20News&s1=blk&tp =ad_topright_topfin&T=markets_box.ht&s2=ad_right1_topfin&bt=ad_position1_top fin&box=ad_box_all&tag=financial&middle=ad_frame2_topfin&s=APZKgPxX8R2VuZXJh
Richard Wagoner, chief executive officer of General Motors Corp., is nearing what he calls one of the biggest decisions of his career. He must determine whether to propel GM, the world's largest automaker, into the production of vehicles powered by fuel cells -- batterylike devices that combine hydrogen and oxygen to make electricity. The cost, $500 million for the initial rollout in 2008, would swell to billions of dollars annually if Wagoner chooses to mass-produce the new models. Wagoner, 49, is already spending $300 million-$400 million every year to study fuel cells, and he defends the investment as crucial to GM's future. ``People say, `How can you afford to spend so much on fuel cells?' and I say, `How can you afford not to?''' Wagoner says from his seat in a Gulfstream V executive jet soaring over California's Central Valley. Very long article xponent Embrace The Future Maru rob _______________________________________________ http://www.mccmedia.com/mailman/listinfo/brin-l
