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The first federal law against unsolicited commercial e-mail is a step closer
to reality today after the House of Representatives passed a bill that would
punish spammers with fines and jail time.



The House voted 392-5 in favor of the bill, which clears it for a vote in
the Senate. If the Senate approves the bill, it should reach the White House
early next week, said Ken Johnson, a spokesman for House Energy and Commerce
Committee Chairman W.J. "Billy" Tauzin (R-La.).


"Five years ago spam was a nuisance and now it's a nightmare," said
long-time spam fighter Rep. Heather Wilson (R-N.M.). "I think today is a
great victory for consumers in America. For the first time Americans who use
the Internet and get e-mail will have the right to say ... take me off your
list."


The legislation would empower the Federal Trade Commission to establish a
national "do-not-spam" list similar to the anti-telemarketing "do-not-call"
list, and it would impose stiff jail sentences on e-mail marketers who
violate the law. The compromise bill would also preempt tougher anti-spam
laws already passed by the states.


FTC Chairman Timothy Muris has questioned the feasibility of a do-not-spam
registry, saying it would be cumbersome to administer and wouldn't stop
rogue spammers from sending unwanted mail.


Nevertheless, Muris today vowed to work with Congress as well as state and
federal authorities to enforce the bill.


"I appreciate the changes that the Congress made in the final bill to
provide the Commission with useful tools that will enhance our ability to
bring law enforcement actions against spam," Muris said in a prepared
statement.


The legislation would make it a crime -- punishable by up to five years in
jail -- for e-mail marketers to mask their identities by falsifying their
return addresses.


Stiffening an anti-spam bill approved by the Senate last month, the
compromise version would double the largest fines that could be imposed
against spammers from $1 million to $2 million and remove a loophole that
would have allowed marketers to dodge key provisions of the bill in cases
where they have existing relationships with consumers, said Jennifer O'Shea,
spokeswoman for Sen. Conrad Burns (R-Mont.).


Anti-spam advocates are unhappy because the deal struck today would
invalidate tougher state anti-spam laws. California and Washington, for
example, allow people to sue spammers, whereas the federal bill does not.
California's law also allows fines against spammers of up to $1,000 per
e-mail message with a cap at $1 million.


Rep. John Dingell (D-Mich.), the top Democrat on the Energy and Commerce
Committee, opposed the state preemption language and supported giving
consumers the right to sue. Nevertheless, he defended the bill.


"This is a good bill. There are things that we could have done that are a
little better, but this is a piece of legislation that is going to solve a
concern of the American people," he said.


Some anti-spam experts also are skeptical of the congressional effort
because it caters to groups like the Direct Marketing Association, which
they consider to be not much different from fly-by-night anonymous spammers.


The DMA, which for many years opposed anti-spam legislation, has been eager
to get a federal bill on the books to protect their members from an
increasingly thorny set of state-level anti-spam laws. The DMA supported the
bill, but raised some concerns with the do-not-spam list, which they feared
would harm "legitimate" marketers, while doing nothing to stop less
scrupulous marketers.


Rather than telling marketers to stop sending unsolicited messages, the bill
creates a legal framework for e-mail marketers, and that sends the wrong
message, said John Mozena, the co-founder of the Coalition Against
Unsolicited Commercial Email (CAUCE).


"The problem today is not that there's too much unregulated spam, the
problem is that there's too much spam in general," Mozena said.






xponent

Spam Delenda Est Maru

rob


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