Headline: "TiVo: Jackson stunt most replayed moment ever"
I'm just gonna quote the relevant parts:
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TiVo said that particular halftime stunt was the most replayed moment not only of the Super Bowl but of all TV moments that the young company has ever measured.
TiVo said it used its technology to measure audience behavior among 20,000 users during the Super Bowl. The exercise revealed a 180 percent spike in viewership at the time of the -- as Timberlake refers to it -- "wardrobe malfunction."
...
This marks the third year that TiVo has released details of its second-by-second review of how Super Bowl viewers used their TiVo units.
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So TiVo's report "home" not just what you're watching on a second-by-second basis, but when you're rewinding/reviewing things? WTF? I don't have a TiVo: Do they tell you up front when you buy/install one that they'll be monitoring your viewing habits constantly - not just with what you watch, but how you watch it?
Does this creep anyone else out? Can you disable that "feature"?
-bryon
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