NETWORK WORLD NEWSLETTER: CURRID & COMPANY'S TECHNOLOGY 
EXECUTIVE
08/30/04

Dear [EMAIL PROTECTED],

In this issue:

* Designing Web sites that can be accessed by all
* Links related to Technology Executive
* Featured reader resource
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IS SECURITY RIPE FOR OUTSOURCING? 

Security demands for online applications such as e-commerce and 
Web services are prompting more corporate customers to hand off 
security functions - such as intrusion detection and firewalls - 
to outside service providers. Find out if security should be 
outsourced in this Network World article: 
http://www.fattail.com/redir/redirect.asp?CID=78281
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Today's focus:  What makes a Web site accessible?

By Linda Musthaler

I've written before about the need for all entities with a Web 
presence to make sure their Web site is accessible.  In this 
case, "accessible" means designing the Web site so that it is 
usable by all people, including those who fall into various 
classifications:

* People who use assistive technology, such as a screen reader 
��or screen magnifier. 
* People with low bandwidth connections or older computer 
��configurations. 
* People with disabilities or age-related impairments, such as 
��dexterity limitations or hearing impairments

Still, 95% of all Web sites are inaccessible, according to the 
Austin organization Knowbility, which promotes barrier-free IT.

Since January, I have been working with Knowbility to promote 
Web accessibility through a program called AIR-Houston.  AIR 
stands for Accessibility Internet Rally, and it's a program to 
match professional Web developers with non-profit organizations 
that need help developing an accessible Web site.  (Learn more 
about Knowbility and its AIR programs around the country at 
<http://www.knowbility.org/> )

As I talk to people about accessible Web sites, I see that 
everyone agrees they are necessary.  But many people ask me, 
"What makes a Web site accessible?"  This is one of those 
questions easier answered by rephrasing it as, "What makes a Web 
site inaccessible?"  Let's look at a few examples where the 
design of the site makes it difficult for some people to use.

Most Web sites today are sprinkled with graphics and pictures.  
Sometimes those graphic elements are an essential part of the 
content of the Web site.  While they look nice, a visually 
impaired individual who is using a screen reader to peruse the 
Web site can't see these elements.  The screen reader translates 
text into synthesized speech.  When the screen reader encounters 
the graphic element, there may be nothing to "read" and the 
value of this graphic content is lost for that person.  An 
accessible design technique is to include alt-text that provides 
a brief but meaningful description of the graphic image.  (If 
you'd like to see what happens when you use a screen reader to 
scroll through a Web site, you can sample IBM's Home Page Reader 
for free at 
<http://www-306.ibm.com/able/solution_offerings/hpr.html> )

Tables are often used on Web sites today.  The World Wide Web 
Consortium, the agency that provides Web accessibility 
standards, recommends the use of a summary attribute on the 
table so that the screen reader user can get oriented to the 
layout and purpose of the table.  Without the summary, a user 
with a vision impairment may not understand the organization of 
the information in the table and get confused.

Increasingly, Web sites make use of sounds or video.  A person 
with a hearing impairment may not be able to hear the sounds.  
It's a good practice to include closed-captioning with your 
video so the user can follow along.  What's more, sounds should 
not be the only means of communicating with the viewer, but 
should be accompanied by visual content or cues as well.

What about color?  Well, it looks nice to most of us, but a 
colorblind user might not think so.  Therefore, color should not 
be the only method to distinguish screen elements or controls.  
For example, if you want to use a green button for "start" and a 
red button for "stop," then the buttons should be labeled with 
text as well as color.

Many developers are adding flashy elements to their Web pages to 
make them more eye-popping.  However, rapid flashes could 
trigger seizures in individuals with photosensitive epilepsy.  
It's better to use subdued graphics or animations with a low 
flicker rate.

There are many other considerations for making a Web site 
accessible.  Here are a few good resources for learning more:

* The Access Board, a federal agency committed to accessible 
��design 
�� <http://www.access-board.gov/sec508/guide/1194.22.htm> 

* Jim Thatcher accessibility consulting 
�� <http://www.jimthatcher.com/> 

* The Section 508 Web accessibility tutorial 
�� <http://www.ittatc.org/training/webcourse/> 

If you want to talk with a consultant about ensuring a fully 
accessible Web site, I highly recommend Jim Thatcher.  Retired 
from IBM after a 37-year career, hardly anyone knows more about 
IT accessibility than Jim.  Not only will he help you create an 
accessible Web site, Jim will help you create a much more usable 
one.

If you want to read a good book on accessible Web design, try 
one of the following:

* "Maximum Accessibility: Making Your Web Site More Usable for 
��Everyone," by Knowbility Director Sharron Rush and John Slatin 
��of the University of Texas (ISBN: 0201774224).

* "Constructing Accessible Web Sites," by Jim Thatcher and other 
��leading experts (ISBN: 1590591488).

Linda Musthaler is vice president of Currid & Company.  You can 
write to her at <mailto:[EMAIL PROTECTED]>

RELATED EDITORIAL LINKS

Web Accessibility Initiative of the W3C
http://www.w3.org/WAI/

Web content accessibility guidelines
http://www.w3.org/TR/WAI-WEBCONTENT/

Web accessibility for Section 508
http://www.jimthatcher.com/webcourse1.htm

WebAIM (Web Accessibility in Mind)
http://www.webaim.org/

Companies to alter sites to suit blind
Houston Chronicle
http://www.chron.com/cs/CDA/ssistory.mpl/business/2747255

States prepping cyberalert plan
Network World, 08/30/04
http://www.nwfusion.com/news/2004/083004nastd.html

American ITIL: Best practices win converts
Network World, 08/30/04
http://www.nwfusion.com/news/2004/083004itil.html
_______________________________________________________________
To contact: Linda Musthaler

Currid & Company <http://www.currid.com/> researches 
information technology and how it can change the rules of 
business. Analysts focus on emerging technologies and methods by 
which organizations can obtain the best results from these 
innovations. Currid & Company offers consulting services to 
computer industry and corporate clients to help define and 
fulfill the potential of these exciting technologies. To learn 
more about emerging technologies that affect your business and 
your life, visit Your Digital Minute 
<http://www.yourdigitalminute.com/> , brought to you by Currid & 
Company.
_______________________________________________________________
This newsletter is sponsored by DuPont (TM) 

In the event of a fire, securing your business uptime is 
critical, introducing DuPont (TM) certified limited combustible 
cable.  To learn more, read the DuPont (TM) whitepaper now, 
Limiting the Plenum Cable Fire Risk, no registration required. 
http://www.fattail.com/redir/redirect.asp?CID=78711
_______________________________________________________________
ARCHIVE LINKS

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