Will Chapman <[EMAIL PROTECTED]>
wrote:

>BW are making (a mistake) by pushing up the costs 
>of licensing and mooring.
>
>BW believe that the market can stand significantly higher licence
>fees and mooring charges. This coupled with a continued increase
>in the number of licensed boats is key to their medium/long term
>strategy.
>
>What I think will happen is that the increased costs will make
>more existing owners spread them by taking in shared owners (
>or hiring out for short periods). Higher ownership costs will 
>also bring down the growth in new boats.

As in any market, with boating there will be a point of diminishing
returns, i.e. where increasing charges further will actually cause a
reduction in total revenue.

However, I doubt that BW's latest increases have taken us past that
point, or even near to it.  

But I guess we won't know until we see the next couple of BW Annual
Reports.  

Adrian


Adrian Stott
07956-299966

Reply via email to