:D On Fri, Oct 9, 2009 at 8:14 AM, G Money <[email protected]> wrote: > > This is an outrage!!! > > I pledge to double my efforts in order to get Pr0n back on top! Or on > bottom, if it prefers..... > > On Fri, Oct 9, 2009 at 6:43 AM, Erika L. Rich <[email protected]> wrote: > >> >> http://www.reuters.com/article/technologyNews/idUSSP31943720080916 >> >> First page below, click to read it all... >> >> Social networking sites are the hottest attraction on the Internet, >> dethroning pornography and highlighting a major change in how people >> communicate, according to a web guru. >> >> Bill Tancer, a self-described "data geek", has analyzed information for >> over >> 10 million web users to conclude that we are, in fact, what we click, with >> Internet searches giving an up-to-date view of how society and people are >> changing. >> >> Some of his findings are great trivia, such as the fact that elbows, belly >> button lint and ceiling fans are on the list of people's top fears >> alongside >> social intimacy and rejection. >> >> Others give an indication of people's interests or emotions, with an annual >> spike in searches for anti-depression drugs around Thanksgiving time in the >> United States. >> >> Tancer, in his new book, "Click: What Millions of People are Doing Online >> and Why It Matters", said analyzing web searches did not just reflect what >> was happening online but gave a wider picture of society and people's >> behavior. >> >> "There are some patterns to our Internet use that we tend to repeat very >> specifically and predictably, from diet searches, to prom dresses, to what >> we do around the holidays," Tancer told Reuters in a telephone interview. >> >> Tancer, general manager of global research at Hitwise, an Internet tracking >> company, said one of the major shifts in Internet use in the past decade >> had >> been the fall off in interest in pornography or adult entertainment sites. >> >> He said surfing for porn had dropped to about 10 percent of searches from >> 20 >> percent a decade ago, and the hottest Internet searches now are for social >> networking sites. >> >> "As social networking traffic has increased, visits to porn sites have >> decreased," said Tancer, indicated that the 18-24 year old age group >> particularly was searching less for porn. >> >> "My theory is that young users spend so much time on social networks that >> they don't have time to look at adult sites." >> >> SOCIETY CLICKS TO CHANGE >> >> Tancer said the change in communication patterns was one of the most >> noticeable shifts in society in the past five years -- a key point for >> marketers seeking to learn about their audiences. >> >> But analyzing data also showed what preoccupied people, allowing Tancer to >> predict the outcome of reality TV shows. >> >> "I noticed in our data that some of the top search terms are about tropical >> storms in the United States," said Tancer. >> >> >> > >
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