Ouch

On Feb 3, 2013, at 4:11 PM, Jerry Barnes <[email protected]> wrote:

> 
> Don't Fire An Employee And Leave Them In Charge Of The Corporate Twitter
> Account
> 
> 
> Yesterday HMV, the beleaguered British entertainment retailer, laid off 190
> employees, in an effort to cut costs and right its balance sheet. The
> company apparently pulled a large group into human resources and gave them
> the bad news. While this was going on, one employee, Poppy Rose, who had
> been an HMV community manager and thus had access to the corporate Twitter
> account, started live tweeting about the layoffs.
> 
> Over a period of around 20 minutes, she sent out a series of notes
> expressing her rising sense of alarm to HMV’s 61,500 followers (that number
> has since risen to 73,350). Rose admitted that it was unusual to use the
> company Twitter feed to express her views, but, she wrote, “when the
> company you dearly love is being ruined,” she felt it was justified.
> “There are over 60 of us being fired at once!” she wrote. “Mass 
> execution,
> of loyal employees who love the brand.”
> 
> One of the most entertaining tweets that came through before HMV took back
> the account and deleted the offending tweets: “Just overheard our marketing
> director (he’s staying, folks) ask ‘How do I shut down Twitter?’”
> 
> 
> 
> http://www.forbes.com/sites/susanadams/2013/02/01/dont-fire-an-employee-and-leave-them-in-charge-of-the-corporate-twitter-account/
> 
> 
> An interesting read with some screen caps of the tweets.
> 
> J
> 
> -
> 
> The private sector is doing fine - Ba
> 
> 

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~|
Order the Adobe Coldfusion Anthology now!
http://www.amazon.com/Adobe-Coldfusion-Anthology/dp/1430272155/?tag=houseoffusion
Archive: 
http://www.houseoffusion.com/groups/cf-community/message.cfm/messageid:360634
Subscription: http://www.houseoffusion.com/groups/cf-community/subscribe.cfm
Unsubscribe: http://www.houseoffusion.com/groups/cf-community/unsubscribe.cfm

Reply via email to