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Company: DoubleClick Inc.
Website: www.doubleclick.com <http://www.doubleclick.com/>
Recruiter: Pamela Stopek
Email: [EMAIL PROTECTED]
<mailto:[EMAIL PROTECTED]>
Position # 1
DART Motif Marketing Manager
New York City
Looking for a high-energy, customer-focused self-starter to serve as
integral member of the DoubleClick marketing team. This position offers
executive contact, ownership of key projects and growth opportunities in a
high-performance organization. You will be responsible for the marketing
strategy and execution for DoubleClick's DART Motif rich media product.
Candidate must have deep enthusiasm for rich media and associated technology
and applications, and would benefit from existing industry knowledge. Should
have a
strong professional outlook and interpersonal skills to interface with all
departments in order to effectively contribute to reaching team and company
goals. This includes on-going project management with Sales, Product
Management and Creative teams, as well as developing and managing a strong
marketing partnership with Macromedia, DoubleClick's partner for DART Motif.
The Rich Media Product Marketing Manager will work on such projects as:
1. Reviewing and revising product marketing plan, including identifying
appropriate target segments and messages
2. Auditing current sales tools to identify gaps and opportunities for
improvement
3. Working with product management to determine product direction
4. Launching new versions of product and bringing new features to market
5. Developing and implementing acquisition and retention/volume increase
campaigns
6. Managing participation in external events and trade shows
Specific requirements:
* 8 + years business experience
* Bachelors degree required, Master's a plus
* Strong writing and communication skills
* Technology product marketing experience
* In-depth understanding of the advertising agency business and of
online advertising, including rich media
* Experience launching marketing/communications efforts in both the
offline and online mediums
* Experience managing to a budget
* Ability to effectively interface with senior-level executives
* Ability to manage cross-functional teams
Position # 2
Rich Media Project Manager
New York City
Knowledge and Skill Requirements
Highly proficient flash designer/developer with at least two years
experience developing flash ads specifically for online/interactive
agencies. The ideal candidate is a flash guru who understands how agencies
use rich media, and possesses the training/teaching experience and
exceptional client focus that will result in well-trained and satisfied
customers; project management skills are preferred. Knowledge of competitive
products and media are assets. Post-graduate education in: Education,
Business, Technology, Project Management Demonstrated facilitation and
presentation skills during live and remote learning environments
Demonstrated exceptional communications and interpersonal skills in delivery
of client services
The Project Manager is responsible for the development, marketing, delivery
and evaluation of client and internal training programs for Rich Media
Online Advertising products (ie Motif) in North America and support of EMEA
and APAC training initiatives.
Key Accountabilities
* Develop and deliver live and webinar client and internal training
sessions
* Live sessions include: product demonstration (selling
features/benefits); implantation of Motif (rich-media product) into client
ads
* Provide subject-matter expertise to Courseware team for online
training development
* Manage cross-function projects
* Contribute to internal and sales training program development and
delivery
* Conduct program evaluations to monitor training effectiveness
* Manage pre- and post-training functions: needs assessment,
registration, training confirmations, program debriefing, and client
follow-up
* Extend North American materials and best practices to EMEA and APAC
trainers
* Advocate employee development programs: Knowledge Share, GTS
Horizons
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