>> Woot.com has no legal statement whatsoever, and "woot" was used in 
>> Chaucer's time, so it's pretty old.  Gamers have been using "Woot!" 
>> for a long time, too.  It's a common enough word that can mean 
>> multiple things.  Also, WOOT! cannot be confused with what woot.com 
>> does.
>> 
>> I don't think they'll have a problem with it.

> Even if that's the case, I think giving your professional application a name 
> that is very similar to a well-know, somewhat anti-establishment with a 
> very happy-go-lucky attitude sales web site is asking for an uphill marketing 
> battle.

> How certain are you that the target market for your application won't find 
> the name choice a bit, well, goofy?  If WOOT! was a acronym for a longer 
> name, that would probably fly, but otherwise it seems to merely be an attempt 
> to be hip and clever which may be lost on your audience.

Our marketing guru, Ugata B. Kidden, tells us that this simply isn't the case.  
Perhaps you remember him as Dr. Ugata B. Kidden, the recently deposed Minister 
of the Treasury of Uganda.  We spent a lot of money freeing him from that jail 
cell, and ever since, he's returned the favor with some really spiffy marketing 
knowledge that's just swell.

Hey-- Woot's just a really cool and useful product, and we constantly called 
out "Woot!" while working on the project and hitting milestones, so what the 
hell, you know?



Respectfully,

Adam Phillip Churvis
Certified Advanced ColdFusion MX 7 Developer
BlueDragon Alliance Founding Committee



Get advanced intensive Master-level training in
C# & ASP.NET 2.0 for ColdFusion Developers at
ProductivityEnhancement.com


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