On 5/25/07, James Wolfe <[EMAIL PROTECTED]> wrote: > >> Having written a few books (including ColdFusion ones) I'd > >> suggest that the reason you don't see the ColdFusion books is > >> that there's not a market for them. > > No offense to the books that you or Ben Forta have written, but I'm in the > market for a good CF book. I just havent found even one good reference book > written on MX7.
No offense taken. I haven't bought a CF book in wow, nearly a decade since none of them are truly good. Like I said, the problem is the market is too small for a big publisher to take a risk. Breakeven on a book for an O'Reilly or Wiley is between 6000 and 8000 copies depending on the size/price, and all the investment is upfront. And of course you have to find an author who knows the space AND is willing to writing the book, which in my experience pays somewhere between minimum wage and spare change in the hourly department :) Then again if you go the self-publish route, you end up with marketing problems since B&N/Borders/etc won't give you space and you're stuck competing and marketing on your own. That's a good thing about the CF list -- you've got a ready access to the faithful to market your book. But it's a small market. For arguments sake, Rails-Talk has just over 10k subscribers -- and the PragProgrammers have laughed all the way to the bank on that one. I think the good folks at HOF have managed to thread the needle by providing good content by good authors in a timely manner for a reasonable price. But if more folks paid for the quarterly, they can pay the authors better and the articles get better and the cycle continues upwards. That's probably the best hope for anyone that's not a rank amateur at CF. That and the conferences like cf.Objective and CFUnited. -- John Paul Ashenfelter CTO/Transitionpoint (blog) http://www.ashenfelter.com (email) [EMAIL PROTECTED] ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Upgrade to Adobe ColdFusion MX7 Experience Flex 2 & MX7 integration & create powerful cross-platform RIAs http://www.adobe.com/products/coldfusion/flex2/?sdid=RVJQ Archive: http://www.houseoffusion.com/groups/CF-Talk/message.cfm/messageid:279288 Subscription: http://www.houseoffusion.com/groups/CF-Talk/subscribe.cfm Unsubscribe: http://www.houseoffusion.com/cf_lists/unsubscribe.cfm?user=89.70.4

