> From my research on several large commerce websites I have worked on, Google
> does not even use the Meta Description, page Title or URL for page rank or
> position.

In my own experience, the title is used for page rank, but I can't
tell if it affects relevance. Page rank and relevance are, of course,
the two factors that determine which search results you see (and which
you see first).

> So, I don't rely on any forms of SEO to be a magic bullet, These things do
> help them categorize, (title, h1, h2, h3 etc..) but good content
> and relevance is the only silver bullet.

Well, this is really the key.

Dave Watts, CTO, Fig Leaf Software
http://www.figleaf.com/
http://training.figleaf.com/

Fig Leaf Software is a Veteran-Owned Small Business (VSOB) on
GSA Schedule, and provides the highest caliber vendor-authorized
instruction at our training centers, online, or onsite.

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