ColdFusion is certainly promoted on Adobe's website, and the link
adobe.com/products clearly states ColdFusion 9 there.

I am not sure why you think that they would not promote it on their own
website, however nobody will disagree with you that Adobe should be doing
more to market it better.

ColdFusion Builder is also promoted with Flash as well as with ColdFusion,
in fact if you buy ( I assume it is still the case) Flash Builder 4 you get
ColdFusion Builder free. I agree that to buy the thing on its own is very
pricey when you consider the alternatives, and what other langauges do offer
as well.

Evangalists will tell you that you are needing to do more to promte the
product, but in my opinion it should be Adobe doing this not people who are
not paid to do it. I see people advertising for ColdFusion marketing their
adds to the one market, well here in Australia at least. There is nothing
wrong with trying to get people with a diverse knowledge and good analytic
skills, these types can program in almost anything.

Instead they complain that they can't get developers, because they advertise
it wrong. Then because of that these people then begin to look elsewhere for
their technologies as well. There are a lot of factors involved in this, but
resources seems to be the main one.


Regards,
Andrew Scott
http://www.andyscott.id.au/




> -----Original Message-----
> From: Ciarán Archer <[email protected]> [mailto:=?ISO-8859-
> 1?Q?Ciar=E1n_Archer <[email protected]=3e?=]
> Sent: Monday, 18 October 2010 6:58 PM
> To: cf-talk
> Subject: Adobe Marketing of ColdFusion
> 
> 
> Hi all
> 
> I've been thinking a bit about how Adobe market ColdFusion. I wrote a
small
> piece here:
> 
> http://flydillonfly.wordpress.com/2010/10/17/thoughts-on-coldfusion-and-
> adobes-marketing-strategy/
> 
> I'd love to get some feedback.
> 
> Thanks in advance!
> Ciaran
> 


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