> It seems defenders of Adobe's pricing like to compare the cost of CFB to > tools used by carpenters, plumbers and mechanics. However, that comparison > is invalid because there is only a small reduction of manufacturing costs as > volume of real world tool sales increases. Margin does not necessarily > increase as more units are sold. > > This is not true of software which, once developed, has only minute costs > involved as more copies are sold. Margin increases rapidly and thus the > software could be priced at one half the price and sales might double with > margin remaining intact, increasing at a slower rate perhaps but increasing > none the less. Oh well, they were told at Harvard that "greed is good!" Bill > Gates set the standard and they all want to be him at the expense of their > customers. Why settle for being millionaires when you can soak your > customers and be billionaires.
I can assure you - no one is going to be a billionaire from CFB profits. Not even a millionaire. Maybe a thousandaire. Not at $300 per seat. While there are no significant manufacturing costs to software, there are other per-unit costs, such as support. And while sales might double, they might not. You're speculating on the elasticity of the supply and demand curve, but you don't have any data to back this up. Neither do I, for that matter. I'll bet Adobe does, because it's their business. I just think it's hilarious that you think you know their business better than they do. And I could see making this argument, I guess, if CFB were hideously expensive compared to other, similar products sold to developers: Dreamweaver, Visual Studio, Komodo IDE, Intellij IDEA, Stylus Studio, etc, etc, etc. But it's not. > Another factor in Adobe's pricing is to discourage entry as much as > possible. wat > Perhaps the folks at Adobe even want to kill it off, judging by the price > charged for their Enterprise version. You know, CF's enterprise price is cheap - dirt cheap - for the enterprise software market. Adobe has LOST sales because it's so cheap - "if it's that cheap, how can it be any good?" the prospective enterprise customer asks. I invite you to compare CF's enterprise pricing to, say, LiveCycle. Or anything - anything - that IBM sells. Or Oracle database software. I could go on and on. Dave Watts, CTO, Fig Leaf Software http://www.figleaf.com/ http://training.figleaf.com/ Fig Leaf Software is a Veteran-Owned Small Business (VOSB) on GSA Schedule, and provides the highest caliber vendor-authorized instruction at our training centers, online, or onsite. ~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~| Order the Adobe Coldfusion Anthology now! http://www.amazon.com/Adobe-Coldfusion-Anthology/dp/1430272155/?tag=houseoffusion Archive: http://www.houseoffusion.com/groups/cf-talk/message.cfm/messageid:341460 Subscription: http://www.houseoffusion.com/groups/cf-talk/subscribe.cfm Unsubscribe: http://www.houseoffusion.com/groups/cf-talk/unsubscribe.cfm
