That may apply to companies looking at the server products, but I can tell
from personal experience, I would never say CFB was too cheap if it was less
expensive and don’t think any developers would either ;-)  I also never
understood that mentality.  Makes me want to go to CIO's and say sure, give
me the 20k in cash, I'll go get CF and pocket the rest.  You spent a lot of
money, I got a great bonus, and the company got a great server
product...everyone wins :-D

Eric

-----Original Message-----
From: Ben Forta [mailto:[email protected]] 
Sent: Wednesday, January 26, 2011 16:31 
To: cf-talk
Subject: RE: why is cf_builder so expensive?


I know I should ignore this thread, I know I should, but ...

>> Perhaps the folks at Adobe even want to kill it off, judging by the 
>> price
charged for their Enterprise version.

And if you talk to the ColdFusion sales reps (all of them over the years,
Allaire reps, Macromedia reps, and Adobe reps) they'll tell you that the
biggest obstacle to selling ColdFusion Enterprise is that it is too cheap.
Yep, there, I said it. They want the price increased to match the
expectations of enterprise software, and are convinced that doing so would
help them sell far more product.

I only point this out so that you realize that while you are fully entitled
to your own opinion on this subject, you should not assume that it is the
only opinion, a majority one, or perhaps even a right one.

--- Ben





-----Original Message-----
From: Dave Long [mailto:[email protected]]
Sent: Wednesday, January 26, 2011 5:05 PM
To: cf-talk
Subject: RE: why is cf_builder so expensive?


I do appreciate the assistance I have received from members of this group
but overpriced goods squeeze the cynicism out of my pores.

It seems defenders of Adobe's pricing like to compare the cost of CFB to
tools used by carpenters, plumbers and mechanics. However, that comparison
is invalid because there is only a small reduction of manufacturing costs as
volume of real world tool sales increases. Margin does not necessarily
increase as more units are sold.

This is not true of software which, once developed, has only minute costs
involved as more copies are sold. Margin increases rapidly and thus the
software could be priced at one half the price and sales might double with
margin remaining intact, increasing at a slower rate perhaps but increasing
none the less. Oh well, they were told at Harvard that "greed is good!" Bill
Gates set the standard and they all want to be him at the expense of their
customers. Why settle for being millionaires when you can soak your
customers and be billionaires.

Another factor in Adobe's pricing is to discourage entry as much as
possible. This approach has been used by AutoDesk since the 1990s and
prevents a lot of architect wannabees carpenters from designing the
buildings they build. With CFNL as simple as it is, every high school senior
in the country might be jumping into data driven design.

Perhaps the folks at Adobe even want to kill it off, judging by the price
charged for their Enterprise version. 

Time to learn PHP, I guess.

Dave
 

-----Original Message-----
From: Dave Watts [mailto:[email protected]]
Sent: Wednesday, January 26, 2011 3:15 PM
To: cf-talk
Subject: Re: why is cf_builder so expensive?



> > > It would be nice if unicorns shit rainbows too.
> >
> > Well, you can get unicorn meat:)  
> > http://www.thinkgeek.com/caffeine/wacky-edibles/e5a7/
>
> I don't know. Look at where those rainbows are in the meat chart.

I think I covered that in my initial statement. I always choose my words
carefully.

Dave Watts, CTO, Fig Leaf Software
http://www.figleaf.com/
http://training.figleaf.com/

Fig Leaf Software is a Veteran-Owned Small Business (VOSB) on GSA Schedule,
and provides the highest caliber vendor-authorized instruction at our
training centers, online, or onsite







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