Ben, We send out 18,000 multi-part newsletters at a time. Our open rate is about 50% for HTML so 9,000 people are opening the HTML newsletter. There are also around 50 which click back on the text version of the newsletter, which is simply a sentence long with a link, so if people want to read the newsletter and they get text they have to click back. We do this about five times a day and these are our averages. HTH.
Mark Kecko Technology Director MediaPost Communications -----Original Message----- From: BEN MORRIS [mailto:[EMAIL PROTECTED]] Sent: Wednesday, January 30, 2002 2:02 PM To: CF-Talk Subject: HTML E-mail Stats Does anyone have (or heard of) or any stats on how many people are unable to view HTML e-mail messages? Or, if anyone does a mailing list where people can choose plain text or HTML, how many choose plain text? TIA, Ben Morris ______________________________________________________________________ Why Share? Dedicated Win 2000 Server � PIII 800 / 256 MB RAM / 40 GB HD / 20 GB MO/XFER Instant Activation � $99/Month � Free Setup http://www.pennyhost.com/redirect.cfm?adcode=coldfusionc FAQ: http://www.thenetprofits.co.uk/coldfusion/faq Archives: http://www.mail-archive.com/[email protected]/ Unsubscribe: http://www.houseoffusion.com/index.cfm?sidebar=lists
