At 2002-09-26 01:38 -0800, Declan Moriarty wrote: >Was it Jaap van Ganswijk who wrote on Thursday 26 September 2002 06:13: >> FYI, >> >> When you live in Europe and are part of their >> target group, you can subscribe to this >> magazine for free. Per issue it contains >> about 500 (?) small articles about new >> electronical components and a lot of ad's >> with even more information about new >> components. When you're into designing >> new electronical products it can be very >> useful. > >Only if you don't know what you're designing next. Otherwise it jumps around >too much for me.
They do this so that design engineers are forced to read through the complete magazine and not only the chapters they are most interested in. This makes it much more interesting for advertisers. I talked to the director of the publisher some years ago and asked about this issue. He said that in case a competitor would show up they might revise this strategy. >I'm mainly in Servicing, mind you, despite the odd dangerous >experiment in design. It is a good source of Press Releases The articles are of course often based on press releases, but they are edited and selected by the redaction of the magazin. You wouldn't get this quality by just glueing a lot of press releases one after each other. If you, for example, compare the real articles with the fake articles (which are actually advertisements disguised as articles) you can clearly notice the difference in quality. >- what I wonder about is are the products they >announce really available. Any experiance on >that one? I assume that manufacturers only promote products that are actually available. When you need big amounts of certain chips it's always a good idea to let the manufacturer know well in advance through the distributor. Chips are made in batches and manufacturers determine the order in which the batches are made and the size of the batches according to the expected demand for the different chips. You can arrange with distributors that they reserve a certain amount of stock for you. Greetings, Jaap -- Chip Directory -- http://www.chipdir.biz/ -- http://www.chipdir.info/ -- http://www.chipdir.net/ -- http://www.chipdir.nl/ -- http://www.chipdir.org/ -- And about 30 other mirror sites world-wide. -- -- To subscribe to a free 'chip issues, questions and answers' -- mailing list, send a message to [EMAIL PROTECTED] with -- in the body 'subscribe chipdir-L'. About 500 experts are -- willing to think with you about electronics problems etc. -- Author: Jaap van Ganswijk INET: [EMAIL PROTECTED] Fat City Network Services -- 858-538-5051 http://www.fatcity.com San Diego, California -- Mailing list and web hosting services --------------------------------------------------------------------- To REMOVE yourself from this mailing list, send an E-Mail message to: [EMAIL PROTECTED] (note EXACT spelling of 'ListGuru') and in the message BODY, include a line containing: UNSUB CHIPDIR-L (or the name of mailing list you want to be removed from). You may also send the HELP command for other information (like subscribing).
