hi jay,

fwiw i will do two interviews. with two experienced visual artists (as in fine arts) who do a lot of work on video. one question though:

in the first question both of my interviewees could remember one they felt positive about, but they also remembered two and respectively five they felt very negative about. in other words they remembered because they felt they were "bad names". to give the top one score of 20 and the following negative name 19 seems wrong. should we give such names points from the bottom. i e 7, 6. and 10, 9, 8, 7, 6? or should we disregard them?

hope to hear from you soon,
/sami

On Mar 3, 2008, at 23:34, [EMAIL PROTECTED] wrote:

For those that are interested, I have begun focus testing of the 15 new
names, and will post my results tomorrow night.


A visual mock-up of the product with the new names can be seen here:

http://emrl.com/j/test

If anyone is interesed in conducting their own tests, A description of my
methods is here:

http://emrl.com/j/Cin3

There is also a link to a blank in case you want to do tests in other
languages.

 -Jay


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