> That is not logical. The ad says if you are on a budget. > So if I am not on a budget, it says nothing to me. This > is not mathematical logical; it is human nature. > Advertising pays attention to human nature.
Why are you insisting that a single ad has to cover all possible reasons to do something? If a car commercial (I know how you love car analogies) talks about gas mileage, does that imply that the only reason to buy the car is that it gets good mileage? Obviously it does not. It's just the subject of that particular ad. This particular ad is for people who are on a budget; the next one could be entirely different. Note that the campaign title is "Laptop Hunters" (plural), not "Laptop Hunter". Presumably there will be more than one; and, as I already mentioned (and you seem to have ignored), there are other MS ads currently running that have nothing to do with budgets. Your assertion makes no sense at all. ************************************************************************* ** List info, subscription management, list rules, archives, privacy ** ** policy, calmness, a member map, and more at http://www.cguys.org/ ** *************************************************************************
